Marketing Manager - Product Commercialization

About the Role Marketing professional to join a fast‑paced and friendly Marketing team. This role primarily manages the creation and publication of consumer and dealer literature for the Ductless, VRF, and Light Commercial HVAC business units. The position follows a hybrid schedule, with 3 days onsite and 2 days remote per week.
Key Responsibilities Creative direction and execution of all consumer and dealer launch materials and product literature for 12 Ductless brands, 5 VRF brands, and 9 Light Commercial brands, guiding the graphics team on overall look/feel and content direction.
Develop key product messaging, translating product features into marketing benefits to aid in the commercialization process.
Manage marketing launch readiness process for Ductless, VRF, and Light Commercial products – ensuring deliverables from cross‑functional teams are met.
Maintain daily cross‑functional interaction with brand, product marketing, training, and sales teams.
Setup all literature materials in SAP and vault them in the document management system.
Manage the maintenance of literature appearance on HVAC partners, public dealer and consumer websites.
Update Ductless and VRF literature order forms and directories monthly.
Maintain the Custom Literature Program for all brands as it relates to Ductless products.
Act as liaison to Customer Service on issues of literature inventory and order management.
Manage partnership with in‑house print shop to ensure quality execution of all DLS, VRF, and Light Commercial print‑on‑demand literature.
Required Qualifications Bachelor's degree.
5+ years of experience leading product commercialization and launch execution, including development of product messaging, coordination of content from cross‑functional teams, and management of launch materials from concept through market release.
Preferred Qualifications Bachelor's degree in marketing, communications, or related field.
Experience in Ductless, VRF, and Light Commercial products.
Strong time‑management skills and ability to work with urgency under demanding deadlines.
High‑efficiency project management abilities and ability to balance multiple projects at once.
Ability to work independently as well as collaboratively.
Strong attention to detail, high‑quality work, and the ability to make recommendations.
Excellent analytical, organizational and communication skills.
Comfortable interacting with cross‑functional teams.
Ability to flex with changing deliverables and deadlines on projects.
Software skill set proficiency including Microsoft Word, Excel, PowerPoint, Outlook; SAP knowledge is a plus.
Demonstrates solid understanding of the HVAC business.
Experience with marketing literature development.
Some experience with copy writing – nice to have.
Compensation and Pay The annual salary for this position is between $96,000.00 and $192,000.00 annually. Factors which may affect pay within this range include, but are not limited to, skills, education, experience, and other unique qualifications of the successful candidate.
Other Compensation This position is entitled to short‑term cash incentives, subject to plan requirements.
Benefits Health Care Benefits: Medical, Dental, Vision; Wellness incentives.
Retirement Benefits.
Time off and Leave: Paid vacation days (up to 15 days), paid sick days (up to 5 days), paid personal leave (up to 5 days), paid holidays (up to 13 days), birth and adoption leave, parental leave, family and medical leave, bereavement leave, jury duty leave, military leave, purchased vacation.
Disability: Short‑term and long‑term disability.
Life Insurance and Accidental Death and Dismemberment.
Tax‑Advantaged Accounts: Health Savings Account; Health Care Spending Account; Dependent Care Spending Account.
Tuition Assistance.
EEO Statement and Accommodations Process Carrier is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or veteran status or any other applicable state or federal protected class. Carrier provides affirmative action in employment for qualified individuals with a Disability and Protected Veterans in compliance with section 503 of the Rehabilitation Act and the Vietnam Era Veterans' Readjustment Assistance Act. If you require a reasonable accommodation to complete the application process, participate in an interview, or otherwise engage in the hiring process, please contact us at Carrier.Recruiting@carrier.com. We will make every effort to meet your needs in accordance with applicable laws.

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