Influencer & Social Media Coordinator

*This role is based in Salt Lake City, Utah

About Bohme
Bohme is a fashion brand focused on helping women feel confident through elevated everyday style. Our marketing team moves quickly, creates meaningful content, and collaborates closely with creators and our community to bring the brand to life across social media, email, and digital channels.

We're looking for a creative, organized, and trend-driven Influencer & Social Media Coordinator to help grow our influencer program while managing the day-to-day execution of Bohme's social media channels.

Position Overview
The Influencer & Social Media Coordinator is responsible for managing influencer partnerships while supporting the planning, creation, publishing, and engagement of Bohme's social media content. This role combines relationship management, content creation, community engagement, and campaign execution to help grow brand awareness and customer engagement across all social platforms.

You'll work closely with the marketing, creative, and e-commerce teams to ensure influencer campaigns are executed successfully and social content consistently reflects Bohme's brand.

Key Responsibilities
Influencer Marketing

Identify, recruit, and build relationships with influencers who align with the Bohme brand

Manage influencer outreach, communication, and ongoing partnerships

Coordinate product gifting, campaign briefs, and posting schedules

Track campaign deliverables and influencer performance

Manage contracts, content approvals, and usage rights

Maintain and organize the influencer database

Identify opportunities to expand Bohme's creator community

Social Media Coordination

Assist in planning and executing Bohme's social media content calendar

Create, film, edit, and publish content across Instagram, TikTok, Pinterest, and other platforms

Write captions and coordinate scheduled posts

Monitor comments, messages, tags, and community engagement

Stay current on social trends and recommend new content ideas

Track social media performance and provide insights to improve engagement and growth

Campaign & Content Support

Support influencer campaigns tied to product launches, seasonal promotions, and marketing initiatives

Collaborate with the creative team on campaign concepts and content direction

Coordinate content needs between influencers, social media, and paid advertising

Assist during photoshoots, content days, and brand events by capturing behind-the-scenes and lifestyle content

Help maximize top-performing influencer and user-generated content across marketing channels

Qualifications

1–3 years of experience in influencer marketing, social media, or digital marketing

Strong understanding of Instagram, TikTok, Pinterest, and current social media trends

Excellent communication and relationship-building skills

Highly organized with strong attention to detail

Ability to manage multiple projects and deadlines simultaneously

Comfortable filming, editing, and creating short-form video content

Experience with CapCut, Adobe Premiere, Canva, or similar editing tools

Preferred Skills

Experience working with influencer management platforms (ShopMy)

Experience scheduling social media content using social management tools

Familiarity with Shopify or e-commerce brands

Strong understanding of social media analytics and campaign reporting

Passion for fashion, styling, and emerging digital trends

Creative eye for photography, video, and visual storytelling

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