Creative Lead: Founder Video & Brand Strategy

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Media Production / Personal Branding / Digital Content

Work Arrangement
On-site (US-based; near Miami or neighboring areas preferred)

Job Type
Work Schedule
40 hours per week

Locations
United States (On-site; Miami area preferred)

About Pearl Talent:
Pearl works with the top 1% of candidates from around the world and connects them with the best startups in the US and EU. Our clients have raised over $5B in aggregate and are backed by companies like OpenAI, a16z, and Founders Fund. They’re looking for the sharpest, hungriest candidates who they can consistently promote and work with over many years. Candidates we’ve hired have been flown out to the US and EU to work with their clients, and even promoted to roles that match folks onshore in the US.

Hear why we exist, what we believe in, and who we’re building for:

Watch here

Why Work with Us?
At Pearl, we’re not just another recruiting firm—we connect you with exceptional opportunities to work alongside visionary US and EU founders. Our focus is on placing you in roles where you can grow, make an impact, and build a long-term career. We believe in creating environments where your potential is recognized, your voice matters, and your success is tied to meaningful work—not short-term perks. Joining Pearl means stepping into opportunities that challenge you, support you, and set you up for lasting success.

Role Overview:
We are hiring a Creative Lead to serve as the primary video creator and on-site creative force behind the founders’ personal brand and content strategy. This role exists to elevate the company’s visual identity through cinematic, high-production video content that captures authentic founder storytelling. You will own the end-to-end video production process—from concept development to final delivery—while also providing creative direction across broader brand aesthetics.

This is a highly autonomous, execution-heavy role that requires both strategic thinking and hands-on production expertise. You will collaborate cross-functionally with marketing and leadership while leading creative direction for designers and interns. The ideal candidate thrives in fast-paced, ambiguous environments and proactively drives content ideas before they are requested.

Your Impact
You will be instrumental in shaping and scaling the founders’ digital presence through high-quality, engaging video content. Your work will directly contribute to audience growth, engagement, and brand positioning as a premium, high-authority voice.

You will build a proactive content engine—transitioning from reactive production to consistent video series and campaigns. Your creative direction will ensure brand consistency across all channels while elevating overall production quality. Ultimately, your output will drive visibility, virality, and stronger audience connection with the founders and company.

Core Responsibilities (with percentage allocations)
Direct and shoot high-quality, cinematic video content featuring founders in various settings (events, travel, daily operations)
Develop video concepts, series, and campaigns aligned with founder narratives and audience engagement goals
Execute advanced video editing from raw footage to polished, high-production deliverables
Manage the full video production lifecycle, including planning, scripting, shooting, editing, and delivery
Establish video workflows, best practices, and quality standards

Creative Leadership & Brand Direction – 25%

Define and maintain the overall creative vision and brand aesthetic across all content
Provide direction to Multimedia Artists for design and static content execution
Review and QA all creative outputs to ensure alignment with premium brand standards
Proactively pitch new creative concepts and opportunities

Collaboration & Stakeholder Management – 15%

Partner with marketing to align video content with content calendars and campaigns
Collaborate with leadership to ensure creative output supports business objectives
Oversee and guide interns to ensure consistent and high-quality execution

Requirements

Must-Haves (Required)

3+ years of experience in video production, content creation, or creative direction
Proven experience producing cinematic, high-quality video content (preferably for founders, startups, or personal brands)
Strong portfolio demonstrating storytelling, production quality, and brand elevation
Advanced proficiency in video editing, particularly Adobe Premiere Pro
Ability to operate independently in a fast-paced, high-ownership environment
Strong creative vision with the ability to translate ideas into compelling visual content
Excellent communication and collaboration skills
Must own professional-grade camera and audio equipment
Willingness and ability to work on-site and travel as needed

Nice-to-Haves (Preferred)

Experience working with startup founders or building personal brands
Background as a freelancer, content creator, or influencer
Familiarity with photography and photo editing tools
Experience managing or mentoring junior creatives or interns
Understanding of viral content strategies and social media trends

Must-Haves (Required)

Google Workspace
Slack
Notion or similar project management tools

Nice-to-Haves (Preferred)

Figma

What You’ll Gain:
Performance bonus
Annual team retreat
Real-world experience in recruitment marketing and sourcing
A behind-the-scenes look at how we connect people with opportunities
A supportive team that values your growth and ideas

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