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Campaign Operations Lead: Data-Driven Marketing

The British American Tobacco Group · Multiple locations ·

Pay:
90.000 - 130.000
Job type:
Full Time

Reynolds American is seeking a Lead Manager – Campaign Operations to drive end-to-end delivery of email, SMS, mobile, and direct mail campaigns across 12+ brands from Winston–Salem, NC. The role emphasizes Adobe Campaign, AEP, and Workfront to optimize digital journeys and ensure compliant, data-driven marketing.
You will collaborate with IT, Adobe, and external vendors while aligning with a fast-paced Consumer Marketing Services team to deliver high-volume workflows and top-tier customer

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