We’re Hiring: PR & Influencer Marketing Assistant Manager

Miami, FL | Full-Time | On-Site
It's A 10 Enterprises is seeking a highly organized, proactive, and relationship-driven PR & Influencer Marketing Assistant Manager to support communications, public relations, influencer marketing, and creator partnerships across our portfolio of brands, including It's A 10 Haircare, Cloud Haircare, F.A.S.T. Haircare, Rewind It 10, and ARISE Haircare. Reporting to the Director of Communications and partnering closely with the VP of Social Media & Communications, this role will own the day-to-day execution of influencer campaigns and PR initiatives from concept through completion. The ideal candidate is equal parts project manager, relationship builder, trend spotter, and problem solver who thrives in a fast-paced environment.
KEY RESPONSIBILITIES

Influencer Marketing

Support influencer campaigns from creator sourcing through final reporting
Research, vet, and recruit creators across TikTok, Instagram and emerging platforms
Build target lists using ER, audience quality, brand alignment and campaign objectives
Negotiate rates, deliverables, usage rights and timelines with creators and talent managers under the supervision of our Director of Communications
Draft outreach emails, contracts, SOWs, and campaign documentation
Coordinate creator onboarding, contracts and approvals with internal teams and legal
Develop and customize creator briefs for each partnership
Creator briefing calls and maintain ongoing creator relationships
Review concepts, scripts, captions and video content to ensure brand alignment and product accuracy before passing to our Director of Communications
Manage content revisions through approval until final delivery
Track all deliverables, campaign statuses and posting schedules
Monitor live content and ensure all contracted assets are received
Maintain influencer databases, creator libraries and partnership records
Identify opportunities for long-term creator partnerships and ambassador programs
Public Relations

Coordinate product seeding and mailers for editors, creators, celebrities, brand partners
Help maintain media and creator mailing lists
Support media events, product launches, desksides and press initiatives
Help manage inbound creator and media inquiries
Assist with celebrity gifting and special projects
Assist with press sample fulfillment and shipment tracking
Help assemble, package and ship PR boxes
Campaign & Project Management

Manage multiple influencer campaigns simultaneously across all brands
Maintain campaign trackers, timelines and reporting dashboards
Ensure all projects remain on schedule and communicate status updates proactively
Help coordinate cross-functionally with Social, Creative, Digital Marketing, Ecommerce and Operations
Utilize project management platforms including Asana, Sprout Social and Google Workspace
Reporting & Analytics

Track campaign performance across paid and organic partnerships
Monitor creator performance, engagement and earned media value
Prepare campaign recap reports
Analyze campaign performance to optimize future partnerships
Maintain accurate content tracking for paid usage and organic amplification
Trend & Competitive Monitoring

Stay current on social media trends, emerging creators and platform updates
Identify new partnership opportunities and cultural moments
Monitor competitor influencer activity and industry best practices
Qualifications

2–4 years of experience in influencer marketing, public relations or communications
Beauty, fashion or lifestyle industry experience strongly preferred
Experience managing influencer campaigns from outreach through reporting
Excellent written and verbal communication skills
Exceptional organizational and project management abilities
Strong negotiation and relationship-building skills
Experience reviewing creative content and providing feedback
Proficiency in Google Workspace, Canva, Microsoft Office, Asana and project management tools
Experience with influencer marketing platforms such as Sprout Social, CreatorIQ, GRIN,Traackr, TRIBE or similar is a plus
Comfortable working in a fast-paced, entrepreneurial environment while managing multiple priorities
What You'll Bring

A passion for beauty, creators and digital culture
Strong attention to detail and follow-through
Ability to think strategically while executing tactically
Self-starter mentality with a proactive approach
Positive attitude and willingness to jump in wherever needed
Strong creative instincts balanced with analytical thinking
Professionalism when representing the brand with creators, talent managers and media
Why You'll Love This Role

Help shape communications and influencer strategy for a global beauty brand sold in more than 140 countries
Work alongside an experienced communications and social leadership team and outsourced PR agency support
Build relationships with leading creators, talent managers and media
Contribute to high-profile product launches, celebrity partnerships and integrated marketing campaigns
Gain exposure across PR, influencer marketing, social media and brand communications
Opportunity for continued growth within a fast-growing, founder-led organization

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