Social Media Manager for Education Policy & CEO Voice

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ACE Scholarships is seeking a seasoned Social Media Manager to own the day-to-day strategy, content and community management for all organizational social channels and to elevate our CEO as a national thought leader on educational freedom and school choice.

If you're someone with a strong journalistic or professional writing background who thrives in a fast-paced, mission-driven environment, this role is for you. You will be the primary voice of ACE on social media, crafting compelling stories that highlight scholar success, donor impact, policy wins and the power of parent empowerment. You will also build and maintain the CEO's professional presence across platforms to position him as a go-to expert in the education-reform space.

Primary Job Responsibilities

Develop, manage and optimize a comprehensive weekly/monthly content calendar aligned with organizational priorities, campaigns, events and timely education news

Create high-quality, original content (posts, captions, threads, video scripts, graphics briefs, etc.) that drives engagement, donations, scholarship applications and advocacy

Manage and grow ACE's main organizational accounts: X (@ACEscholarships), Facebook, Instagram, YouTube and LinkedIn

Build and manage the CEO's professional social presence (primarily LinkedIn and X, with support on others) to establish him as a leading voice on school choice, education policy and opportunity for low-income families

Draft thought-leadership posts, video messages, and interview recaps; develop and coordinate ghostwriting and approval processes

Attend key events for in-person appearances alongside the CEO to provide real-time social media coverage; ghostwrite and post live updates, threads, stories, captions, videos and highlights on behalf of him, amplifying speaker messages, scholar stories, donor impact and thought leadership

Coordinate with organizational partners on key campaigns for aligned messaging across channels

Provide active daily monitoring, timely responses and community engagement across all channels (including evenings/weekends during peak periods or events)

Develop and execute social media plans for major events (annual luncheons, policy briefings, scholar celebrations, conferences, Women's Luncheon, National School Choice Week activities, etc.), including live coverage, real-time posting, post-event amplification and reporting

Schedule and publish all content using social management tools (e.g., Sprout Social, Hootsuite or similar)

Coordinate closely with organizational partners, state teams, development, scholarship programs and external PR/communications vendors

Track performance metrics, analyze insights and deliver regular reports and recommendations to leadership on engagement, growth and ROI

Ensure all content complies with nonprofit best practices, brand guidelines and platform policies

Some travel may be required from time to time to accompany the CEO on key events/speaking engagements, to capture content/post real-time

Knowledge, Skills and Abilities

Exceptional writer and storyteller who can translate complex policy and data into emotionally resonant, shareable content.

Strategic thinker with hands-on execution style

Collaborative team player who can coordinate across departments and with external partners

High emotional intelligence and ability to represent the organization with professionalism and warmth

Able to balance structure with agility in a fast-moving environment

Comfort working within conservative or religious partner environments.

Thrives in a startup-like environment and embraces ambiguity.

Requirements

5+ years of progressive social media management experience, preferably in nonprofit, education, advocacy or political/issue-based organizations

Strong journalistic or professional writing background with a proven portfolio of compelling, story-driven content (writing samples or portfolio required)

Demonstrated success managing multiple platforms (X, Facebook, Instagram, YouTube, LinkedIn) and growing audiences organically.

Strong alignment with ACE's mission, values, and founding principles.

Experience building and managing executive/CEO thought-leadership channels

Experience managing multiple channels and content development and output during live events

Excellent project management skills and comfort operating at a manager level with ability to own strategy while executing at a high volume

Bachelor's degree in journalism, Communications, English, Marketing, other related fields, or equivalent working experience

Experience with video content creation/editing and YouTube channel management (preferred, but not required)

Knowledge of education policy and current events in K‑12 space (preferred, but not required)

Experience working in a national or multi‑state organization (preferred, but not required)

Technical aptitude and experience with platforms like Microsoft Office Suite (Sharepoint, Teams), all social platforms (LinkedIn, Facebook, Instagram, X), Sprout, and MarTech Project Management platforms.

Location, Travel, and Reporting

This an in-office role in Denver Tech Center office, remote work during travel periods and as approved by manager

Reports to Senior Director of Marketing & PR

25-33% travel throughout the year

FLSA Status: Full-time, Exempt Compensation
Annual salary of $75,000 - $85,000 and eligible for annual performance bonuses, plus benefits package, which includes but is not limited to:

Medical Insurance (with generous employer contribution)

Dental Insurance (with generous employer contribution)

Vision Insurance

Voluntary Life Insurance

HSA, FSA, Limited FSA, and Dependent Care FSA pre-tax spending accounts

Employee Assistance Program (EAP)

Free, Employer-paid Short-term, Long-term, and AD&D insurance.

401(k) with 6% employer match with immediate vesting

Monthly cellphone stipend

Scholarships for employee's whose children are actively enrolled in a K-12 private school ($3,500/child, up to $10,500/year). On-site amenities in Colorado Home Office

Employer paid parking (in-office)

Gym, caf, and building security (in-office)

In office coffee, snack bar, and walking treadmill (in-office)

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