Music Marketing & Artist Identity Internship

Real experience. Real campaigns. Real industry connections.
TREND's internship program is designed to do one thing: prepare you for a career in the music industry. You won't be making copies or fetching coffee. You'll be working alongside senior staff on live client campaigns, learning how publicity, social media marketing, and playlist strategy actually work from the inside.
Our program was built by TREND's President, who also teaches music marketing at the university level. It's structured to feel like an extension of your coursework, except the artists are real, the deadlines are real, and the press coverage you help land is real. Past interns have gone on to work at major labels. Others turned their internships into full-time roles right here, eventually reaching Director-level positions on our team.
What Every TREND Intern Gets

Receive hands-on training directly from a senior staff member
Work on live campaigns with real artists
Discover how AI tools are transforming the music marketing landscape
Learn the strategies behind publicity, Spotify playlisting, and social media management
Contribute to increasing impressions on client assets across platforms
Contribute to TREND's own social media accounts (TikTok, Instagram)
See firsthand what it takes to create the kind of content that drives real growth
#1 Rated Music PR Firm on Glassdoor

4.8 out of 5 stars from 50+ employee reviews
Music PR & Social Media

This track is for candidates with a strong interest in public relations, music writing, and artist development.
You'll gain real-world experience as a working publicist. Senior staff will guide you through sending pitches to music journalists, giving you firsthand exposure to the relationship between publicists and the media. You'll compose press releases, articles, and email pitches that directly support the firm's publicity strategies. You'll also assist with artist identity tasks, giving you exposure to multiple sides of the business.
Ideal candidates will:
Bring a fresh perspective on our clients' material
Have strong written and verbal communication skills
Engage positively with open feedback
Consistently meet deadlines
Have a passion for publicity, music streaming, social media, and trending topics
Think creatively to offer new solutions
Track-specific experience:

Research press outlets and media contacts
Maintain content and coverage logs
Create competitive analyses for client campaigns
Social Media Marketing & Artist Identity

This track is for candidates interested in video production, content creation, and social media strategy.
You'll work hands-on with client projects and content strategies, assisting with video production, editing, and content ideation. You'll edit original content and track its performance over time. You'll also pitch ideas for TREND's own social media presence, helping develop and strengthen the brand's digital footprint.
Ideal candidates will:
Bring a fresh perspective on our clients' material
Have working knowledge of tools like Photoshop, Premiere Pro, and Illustrator
Stay current with TikTok and Instagram trends
Engage positively with open feedback
Consistently meet deadlines
Have a genuine interest in the music industry
Digital Marketing & Artist Playlisting

This track is for candidates interested in music marketing, digital strategy, and artist development.
You'll get hands‑on experience in Spotify playlist strategy, digital discovery, and streaming growth. You'll learn how playlist placements are evaluated, tracked, and pitched to support artist growth within specific regions and demographics. You'll work with tools like Chartmetric and Artist.Tools to assess playlist health, performance, and legitimacy. You'll also contribute to A&R development and pitch digital innovations for the firm.
Ideal candidates will:
Bring a fresh perspective on our clients' material
Have familiarity with platforms like Chartmetric and Spotify
Demonstrate strong data analysis instincts
Stay current with TikTok, Instagram, and music trends
Engage positively with open feedback
Consistently meet deadlines
Have a passion for discovering new artists, playlists, and genres
Requirements For All Internships

Our firm requires a minimum of three full days per week (9:00am to 5:30pm), with a preference for four days. A three-month minimum commitment is required.
Candidates must receive school credit and work from our Los Angeles office. Our team works remotely on Mondays and Fridays, and in the office Tuesday through Thursday.
Applicants must have completed at least one year of college.
What We Provide

TREND covers your public transportation costs, or provides a parking spot if you choose to drive. We stock the office with coffee, tea, and snacks (including special requests), along with light breakfast and lunch items.
Interns who successfully complete the program receive job networking opportunities and a personalized letter of recommendation from TREND's leadership team.
A note on cover letters:

We genuinely want to hear from you, not your AI assistant. We read every cover letter and can spot the ones that were written by ChatGPT or Claude from a mile away. Take a few minutes to tell us why you want to work at TREND in your own words. It goes a long way.

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