Social Media Coordinator

Key Responsibilities Support day-to-day content strategy and story posting for Nancy's personal account
Capture behind-the-scenes moments, events, and day-in-the-life content that reflects Nancy's voice and lifestyle
Help maintain a consistent, elevated presence that builds Nancy's personal brand alongside the company brand
Brand & Company Accounts Support content creation, editing, and posting across @nanproperties and related brand accounts
Assist with story coverage for listings, events, agent spotlights, and company milestones
Help maintain consistency across NAN Leasing and Women in PowHER content
Content Production Create and edit photo and video content optimized for Instagram, TikTok, and other platforms
Repurpose long-form content into Stories, Reels, and short-form clips
Maintain a cohesive visual and editorial style aligned with brand standards
Trend Forecasting & Strategy Monitor social media trends, audio, and formats relevant to real estate, luxury lifestyle, and Houston culture
Bring forward timely content ideas and adapt trending formats to fit brand voice
Track platform algorithm changes and best practices to keep content performing
Event Coverage Attend company events, listings, and community activations to capture real-time content
Post live Stories and highlights during events to drive engagement and visibility
Coordinate with the marketing team on event content plans in advance
Scheduling & Publishing Support a social content calendar across all accounts
Schedule stories using social media management tools (clickup)
Ensure timely, consistent posting cadence across platforms
Qualifications 1-3 years of experience in social media, content creation, or digital marketing (real estate or luxury lifestyle experience a plus)
Strong photography and videography skills, with proficiency in editing tools (CapCut, Adobe Premiere/Lightroom, Canva, or similar)
Deep familiarity with Instagram, TikTok, and emerging platforms, including Stories, Reels, and native engagement features
A sharp eye for trends and the ability to translate them into on-brand content quickly
Excellent organizational skills and comfort managing multiple content calendars and accounts at once
Flexibility to attend events outside standard business hours as needed
Strong written communication skills and an intuitive sense for tone and voice across different accounts
A proactive, self-starter mindset with the ability to work both independently and collaboratively
What Success Looks Like Nancy's personal account and brand accounts feel active, current, and authentically \"on voice\"
Events are consistently documented and shared in real time
Content stays ahead of trends rather than reacting to them
Posting and scheduling run smoothly with minimal gaps or missed opportunities

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