Mapfre is seeking a Director, Digital Acquisition to enhance the customer acquisition journey for its Personal Lines portfolio. This role focuses on optimizing every stage from lead generation to conversion while ensuring a balance between performance and customer experience.
The ideal candidate will have over 7 years of experience in insurance and digital acquisition. Responsibilities include leading the acquisition funnel, improving the quote experience, and advancing AI capabilities.
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Digital Marketing Director
Mapfre · Webster, MA, USA ·
- Job type:
- Full Time