Marketing Coordinator

Overview Location: 500 W BIG BEAVER RD, Troy, MI 48084, United States.
The City of Troy’s Communications Department increases community awareness and involvement in programs, services, and events. This role supports the department’s mission through clear, creative, and effective communication.
DUTIES Work closely with Communications staff to support the overall mission through consistent, clear, and creative communication best practices.
Supervise assigned employees, including preparing and conducting performance evaluations, participating in discipline or corrective action planning, delivering feedback, and disseminating information.
Use independent judgment and creativity to implement and ensure consistency of the City of Troy’s branding, communication, and graphic standards.
Create and disseminate educational and promotional materials about programs, events, services, and departments in print and online.
Coordinate with various departments and Communications staff to provide information on all programs and events, and stay up to date with day-to-day activities related to the City of Troy.
Develop and implement multiple communication plans related to specific departments and their priorities; track and evaluate appropriate metrics.
Manage large-scale creative projects while collaborating with City Departments and the Communications Department.
Identify opportunities to engage and educate the public on City services and operations.
Assist in managing all communication channels, including the City website, social media profiles, e-newsletters, digital displays, print materials, and public events.
Utilize time management and scheduling functions, meet deadlines, and set project priorities.
Develop and maintain systems to streamline workflows for projects, marketing requests, and other items that connect the Communications Department with other City departments.
Stay current on trends and best practices to deliver innovative, relevant, and creative content.
Assist as needed with citywide communication initiatives.
Perform other duties as assigned.
REQUIREMENTS Bachelor’s Degree in Marketing, Public Relations, Communications, Journalism, or a related field from an accredited college or university.
Four years of recent full-time work experience, or the part-time equivalent, in marketing, public relations, or a related role.
Candidates with an equivalent combination of training and experience may be considered.
Proficient in Microsoft Office, InDesign, Illustrator, Photoshop, and other Creative Cloud products.
Experience with content management systems (Drupal, WordPress, or similar).
Skill in preparing written documents for publications.
Demonstrated ability to supervise, mentor, and motivate team members to achieve departmental goals, ensuring performance standards and deadlines are met.
Strong verbal and written communication skills, including the ability to present ideas to internal and external groups.
Ability to establish effective working relationships and use good judgment, initiative, and resourcefulness when dealing with residents, elected officials, employees, and professional contacts.
Ability to work in a collaborative, dynamic, fast-paced environment with excellent organizational and time management skills.
Ability to assess situations, analyze data, and recommend marketing and/or communication solutions to meet deadlines.
Ability to set priorities and use independent judgment in a variety of situations to complete projects.
Ability to work independently and as a team member.
Must possess a valid Michigan driver’s license with a good driving record. Out-of-state applicants must provide a current driving record and obtain a Michigan license within one month of appointment.
As a condition of employment, the successful candidate must pass a pre-employment physical and drug screen (including marijuana).
PREFERENCES Work experience in local government operations.
A Master of Public Administration (MPA) degree.
Recent supervisory experience.
HOURS Full-time, year-round; Monday–Friday, 8:00 a.m.– 4:30 p.m., evenings and weekends as needed.
EEO STATEMENT The City of Troy is an Equal Opportunity Employer. We consider all qualified applicants for employment regardless of race, religion, color, sex, sexual orientation, gender identity or expression, height, weight, marital status, national origin, age, disability, veteran status, or any other basis protected by law.

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