SEO Coordinator: Drive Automotive Growth & Insights

The SEO Coordinator position at Sokal is centered around supporting our winning SEO strategies for automotive businesses across the United States.Successful SEO Coordinators are:.Passionate about t... Show more

$16.00 hourly

Full-time +1

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The SEO Coordinator position at Sokal is centered around supporting our winning SEO strategies for automotive businesses across the United States. Successful SEO Coordinators are:

Passionate about technology and exploring new opportunities in the field of SEO

Excited for the opportunity to learn new things and grow their SEO knowledge

Helpful and willing to pitch in on various tasks when others are in need

Scrupulous with a strong attention to detail when it comes to their work

Basic Functions & Scope
The SEO Team is responsible for optimizing our responsive websites with the goal of increasing our clients' organic presence in search engine results. The SEO Coordinator will focus on driving SEO improvement through month-over-month data analysis and task management, evaluating client and campaign performance while communicating results and strategies to the SEO and Account teams with the assistance of colleagues within the SEO Team. Sokal provides each SEO Coordinator with a set of tools that give you the opportunity to develop your skillset.

On/Off Page Optimization
Conduct keyword research and competitive analysis

Conduct metadata optimizations

Google Business Profile management

Maintain, proof, and write efficient website content pages that properly utilize SEO best practices

Stay up-to-date on relevant SEO industry best practices while looking for ways to improve the overall effectiveness

SEO Reporting and Analysis
Utilize various tools like Google Analytics, Google Search Console, and SEMRush to monitor organic performance and conduct performance analysis

Create monthly SEO performance reports and communicate findings and strategies to Account Managers and clients.

Conduct Technical SEO Audits (reviewing error reports in Google Search Console, Screaming Frog, SEMRush, etc.)

Communication
Connect with Website Team and Account Management Team as needed to ensure the ease of workflow along with the timely completion of all projects

Monitor internal ticketing system for updated project tasks, which are assigned by the SEO Manager

Ability to communicate SEO ideas to both experts and non-experts

Strictly adhere to calendar deadlines

1 year of experience in the SEO industry

Bachelor’s degree in a related field

or

equal years of experience to demonstrate the necessary competencies required for the position

Strong analytical skills with extreme attention to detail

Advanced copywriting/copy editing skills

Beginner/Intermediate understanding of analysis tools such as Google Analytics, Google Search Console, and SEMRush

Account management/client-facing experience

Some knowledge of CSS3 and HTML5 preferred

Must be a team player in all avenues

Superior time and task management skills

Strong desire to learn along with an eagerness to interface with new technologies

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