Performance Marketing Manager (Google Ads, SEO & Paid Media)
Clearwater, United States
About the Role
We’re looking for a strategic, hands‑on SEM Manager to join our internal marketing team and drive growth for our three in‑house brands (PostcardMania, PCM Integrations, and Rocket Print & Mail). This role is not client‑facing. You’ll focus exclusively on building, optimizing, and scaling paid and organic search and paid social programs that support our own marketing goals.
What You’ll Do
- Own and manage Search Engine Marketing across our three internal brands
- Develop and execute SEO strategies to improve rankings, traffic, and conversion rates
- Plan, launch, and optimize PPC campaigns across Google Ads, Microsoft Ads, and related platforms
- Manage and scale paid social advertising across platforms such as Meta, TikTok, LinkedIn and others as needed
- Conduct keyword research, competitive analysis, and ongoing performance optimization
- Collaborate with internal teams (content, design, web, analytics) to align messaging and landing pages
- Monitor budgets, bids, and pacing to maximize ROI
- Track, analyze, and report on performance using analytics tools and dashboards
- Stay current on platform updates, algorithm changes, and best practices
Requirements
- 3+ years of experience in SEM, SEO, and paid media management
- Proven success managing PPC and paid social campaigns with measurable results
- Strong understanding of SEO best practices, technical SEO, and content optimization
- Experience with tools such as Google Ads, Google Analytics, Search Console, Meta Ads Manager, and SEO platforms (SEMrush, Ahrefs, or similar)
- Analytical mindset with the ability to translate data into action
- Comfortable managing multiple brands simultaneously
- Self‑starter who thrives in a fast‑paced marketing environment
Nice to Have
- Experience marketing B2B services or SaaS
- Familiarity with conversion rate optimization (CRO) and landing page testing
- Agency or in‑house marketing experience (or both)
Benefits
- No client management – focus exclusively on our own brands
- Opportunity to directly impact company growth and revenue
- Freedom to test, iterate, and scale what works
- Collaborative, creative marketing team
- Competitive salary and benefits
- 401(k)
- Short‑ and Long‑Term Disability
- Accident & Critical Illness Insurance
- Paid vacation that increases with tenure
- Six paid holidays (New Year's Day, Memorial Day, Independence Day, Labor Day, Thanksgiving, and Christmas)
- Free on‑site yoga twice a week
- Free monthly visits from a local chiropractor, plus much more!
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