Digital Marketing Manager

Digital Marketing Manager Location: Tampa, FL (Courier City area)
With 23 years of trusted legal service and client advocacy, Ligori & Ligori has built a strong reputation in the community. We’re seeking an innovative, experienced, and hands‑on Digital Marketing Manager to help take our brand to the next level. This is more than a marketing role; it’s an opportunity to lead a passionate team, shape the digital voice of a well‑established firm, and make a real impact.
Key Responsibilities Team Leadership & Management: Lead and mentor a diverse team of digital marketers. Develop and implement departmental goals and objectives to align with the firm’s strategic vision. Oversee the creation of marketing materials, press releases, digital content, and communications to maintain consistency in brand messaging and legal expertise.
Digital Marketing Strategy: Build and develop a digital marketing strategy and campaign. Implement the strategy internally and with outside vendors. Work with outside digital marketing vendors, creating, shooting, editing, and posting social media posts.
Marketing Campaigns & Content Strategy: Oversee the development and execution of traditional, modern & innovative marketing campaigns. Collaborate with attorneys and leadership to create thought leadership content, including articles, blogs, speaking engagements, and round tables.
Website & Digital Presence: Manage the firm’s website and digital presence, ensuring timely updates and SEO optimization for visibility.
Brand Positioning & Advocacy: Work closely with the leadership team to define and consistently communicate the firm’s brand and values through marketing initiatives. Develop brand strategies to increase recognition and solidify position as a trusted legal advisor.
Reporting & Analytics: Monitor, measure, and report on effectiveness of marketing and PR activities. Provide detailed analytics to leadership, track media coverage, press releases, and community outreach events.
Continuous Improvement: Stay updated on latest marketing trends and technologies, continuously improving effectiveness of marketing efforts.
Qualifications Education: Bachelor’s degree in Marketing, Public Relations, Communications, or a Digital marketing‑related field. A Master’s degree is a plus.
Experience: Minimum of 5‑10 years of experience in digital marketing.
Portfolio: Submit a portfolio of past marketing projects demonstrating expertise in strategic marketing campaigns, branding, and content development. Include examples of successful initiatives, metrics, and relevant creative assets.
Skills: Excellent written and verbal communication; strong leadership to motivate teams; creativity; problem‑solving; strong digital expertise (Google Analytics, SEO, social media platforms); analytical thinking to assess data and adjust strategies.
Benefits Vacation: One week after six months, two weeks after a year, and three weeks after two years.
Paid days: Six personal/sick days and six federal holidays per year.
Insurance: $50,000 life insurance policy paid by the law firm; health, dental, vision, and supplemental insurance offered.
401(k) after one year of employment.
Discounted JCC gym membership.
Our Values We are a family‑friendly law firm that strongly believes in teamwork and taking care of each other. Our core values—Humble, Hungry, and Smart—are at the center of our family and drive our success.
Why Join Us? At Ligori & Ligori Attorneys at Law, we pride ourselves on being a leader in the legal industry and making a positive impact on clients and community. This is an exciting opportunity to be a key player in a growing, highly respected firm. If you are passionate about legal marketing, public relations, and community engagement and want to take on a leadership role in an inspiring, supportive environment, we encourage you to apply.

#J-18808-Ljbffr