Social Media & Communications Specialist

Posting Details

Posted on July 13, 2026

Locations
San Diego County, 6795 Flanders Dr, San Diego, CA 92121, USA

On-site

Finance

Full-Time

Requisition #: SOCIA007790

Description
Helix Electric was founded in 1985 and is now one of the nation’s largest and most successful electrical contracting companies. Our commitment to empowering people and powering projects is realized by our exceptional team of dedicated and highly skilled experts working together and never settling for good enough. We are proud of the team-oriented and employee-empowered business approach that defines our unique character.

The Social Media & Communications Specialist leads Helix Electric’s social media presence and digital brand visibility while supporting broader internal and external communications efforts. This role is centered on social media strategy, content development, campaign execution, platform management, website content, and performance tracking, with added responsibility for brand messaging, public relations support, and employee communications.

The ideal candidate is a creative, detail-oriented marketer and communicator who can translate company priorities into compelling content, grow audience engagement, and ensure a consistent brand voice across all channels.

DUTIES & SCOPE:

Responsibilities

Social Media Strategy and Content: Lead social media strategy across relevant platforms to support brand awareness, recruitment, culture, and business development goals.

Develop and manage monthly and annual content calendars, campaign plans, and paid or sponsored social media initiatives.

Create, schedule, and optimize social media content, including campaign copy, visuals, event promotions, and company highlights.

Monitor platform trends, audience behavior, and industry activity to recommend timely content opportunities and strategic pivots.

Digital Presence and Brand Visibility

Manage and grow Helix Electric’s presence across social and digital channels, including emerging platforms as appropriate.

Maintain and update website content and support ongoing website modernization efforts.

Manage company internet accounts and business listings to ensure accuracy, security, and optimized visibility.

Track and report on social media, website, and campaign performance using analytics tools, applying insights to improve reach and engagement.

Ensure consistent brand tone, voice, and visual identity across external channels and digital content.

Communications and Public Relations Support

Support broader communications initiatives by drafting external announcements, press materials, award submissions, and strategic advertisements.

Assist with media outreach, press contact coordination, and brand visibility opportunities as needed.

Contribute messaging support for executive communications, company milestones, and major initiatives.

Internal Communications and Events

Support internal communications that inform and engage employees, including newsletters, announcements, internal highlights, and culture-focused messaging.

Partner with department leaders to promote internal programs, achievements, and events.

Coordinate communications support for trade shows, industry events, philanthropic activities, training programs, and other company functions.

Help maintain productive relationships with vendors and external partners in support of events, campaigns, and brand initiatives.

Qualifications

Social media skills across modern platforms; experience managing content calendars, campaigns, and audience engagement.

Experience creating and maintaining client relationships with GC and subcontractor partners for event purposes.

Working knowledge of ad serving tools and website/marketing analytics tools (e.g., Google Analytics, SEMRush, etc.).

Proficiency in Adobe Creative Suite and Canva; strong writing, editing, storytelling, and verbal communication skills.

Bachelor’s degree in Marketing, Communications, Public Relations, or related field preferred; 3–5 years of relevant experience.

Ability to work independently, manage multiple deadlines, and collaborate across the organization; construction/AEC experience is a plus.

Physical Demands

N (Not Applicable) – Activity not applicable to this occupation

O (Occasionally) – Up to 33% of the time (0 - 2.5+ hrs/day)

F (Frequently) – 33% to 66% of the time (2.5 - 5.5+ hrs/day)

C (Constantly) – More than 66% of the time (5.5+ hrs/day)

Bending, Climbing, Crawling, Reach, Standing, Walking, Sitting, Talking as applicable

The starting base pay for this role is between USD $70,000 and $80,000 per year, depending on location, experience, and market demands. The role may be eligible for bonus and benefits. Helix Electric provides a comprehensive benefits package including Medical, Dental, Vision, Life, Disability, and other plans, as well as a 401(k) match and additional programs.

Benefits

Medical Plans

Dental Plans

Vision Plan

Life Insurance

Disability Insurance

Accident Insurance

Critical Illness Insurance

Hospital Insurance

Pet insurance

401(k) Plan with Match

Employee Discount Program through PerkSpot

Tax Savings Accounts – FSA, HSA, DCFSA and CSA

Tuition Reimbursement

Scholarships

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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