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Social Media Coordinator

Penske Automotive Group · Orlando, FL, USA ·

Job type:
Full Time

Social Media Coordinator

Penske Automotive Group is looking for a creative and social media-savvy Social Media Coordinator to join our team and help elevate our digital presence through engaging content and storytelling.
At Penske Automotive Group (PAG), we strive to create a positive and inclusive workplace that promotes excellence and achievement, and we aim to deliver the very best experience possible to our customers. We are looking for dedicated and motivated professionals who share that same passion to join our team.
As a Social Media Coordinator, you will create and manage content across multiple social media platforms while helping strengthen brand awareness, customer engagement, and dealership visibility.
Preferred qualifications:
Passion for social media, content creation, and digital storytelling
Experience creating content for social platforms
Proficiency with video editing, photo editing, and content creation tools
Understanding of social media trends, analytics, and audience engagement strategies
Strong written and verbal communication skills
Knowledge of copyrighting and adhering to PAG social/video policies.
Excellent organizational and time-management abilities with the ability to manage multiple projects simultaneously
Creative mindset with strong attention to detail
Experience in automotive, retail, or consumer-facing brands is a plus
What you bring to the table:
Create, schedule, and publish engaging content across social media platforms
Capture and produce photo, video, and short-form content that highlights dealership inventory, employees, events, and customer experiences
Assist with video editing, photography, and content creation initiatives
Attend dealership events and community activities to capture social media content (occasional evenings and weekends may be required)
Monitor social media trends and identify opportunities to increase engagement and brand awareness
Track and report on social media performance metrics, content effectiveness, and audience growth
Engage with online communities and help maintain a positive brand reputation across social channel
Ensure all content aligns with company branding, compliance requirements, and social media best practices
What we have to offer:
Fortune 500 company, consistently recognized by Automotive News as among the "Best Dealerships to Work For"
Proudly named to Glassdoor's Best Places to Work
Comprehensive benefits program, including health care options (medical, dental and vision) and 401k savings and retirement plan with company match
Training, resources and opportunities for career growth and advancement, tailored to individual performance, experience and interests
Values-driven culture built on integrity, professionalism, excellence, and teamwork
If you are ready for a rewarding career with competitive compensation and benefits, and opportunities to excel and advance, consider joining the Penske Automotive Group organization.