Coordinator, Digital Advertising, entry level

Catalyst IQ is a digital marketing and technology leader formed by uniting Advance Automotive’s top brands—Adpearance, Fox Dealer, Search Optics, and ZeroSum. We empower automotive dealers and manufacturers to grow with precision and profitability through smarter, faster, and more comprehensive solutions. As a part of Advance Local and built on a foundation of over a decade of proprietary technology development, 23 billion data points, 22 OEM certifications, and a national sales force, Catalyst IQ combines cutting‑edge innovation with human expertise to deliver real‑time insights and actionable intelligence that accelerate sales.

The next generation of business leaders won’t just understand technology—they’ll know how to use AI, data, and automation to solve real‑world problems. At Catalyst IQ, we’re looking for recent graduates who want to be on the front lines of that transformation.

Catalyst IQ is hiring a Digital Advertising Coordinator .

The Digital Advertising Coordinator (AI‑Fluent) supports the development, execution, and optimization of digital advertising campaigns while leveraging AI tools and automation to improve efficiency, analysis, and performance.

This is an entry‑level role designed for someone early in their career who is excited about digital marketing, technology, and problem‑solving. We’re looking for a curious, analytical, and adaptable individual who embraces AI as a tool for learning, productivity, and innovation. The ideal candidate is eager to develop expertise in digital advertising while finding creative ways to use AI to streamline work, uncover insights, and drive better results.

Success in this role comes from a willingness to learn, strong attention to detail, analytical thinking, and a passion for continuously improving how work gets done.

Responsibilities

Assist in the creation, management, and optimization of digital advertising campaigns across Google, Microsoft, Meta, and other advertising platforms.

Monitor campaign performance and support optimization efforts through data analysis and research.

Utilize AI tools to assist with reporting, research, content development, campaign management, and process improvement.

Identify opportunities to improve efficiency by leveraging AI and automation within daily workflows.

Analyze campaign and performance data to identify trends, opportunities, and actionable insights.

Support the development of reports, dashboards, and performance summaries for internal teams and clients.

Collaborate with team members to execute digital marketing strategies and client initiatives.

Contribute to the maintenance and improvement of internal tools, documentation, and operational processes.

Stay current on digital advertising trends, platform updates, and emerging AI technologies.

Demonstrate a proactive approach to learning new technologies, tools, and best practices.

Qualifications
Knowledge, Skills, Abilities

Proficiency in Microsoft Excel, PowerPoint, and Word.

Familiarity with AI tools such as ChatGPT, Claude, Gemini, Copilot, or similar platforms.

Interest in using AI to improve productivity, automate tasks, analyze information, and solve business problems.

Strong analytical and problem‑solving skills.

Comfortable working with data, numbers, and performance metrics.

Excellent written and verbal communication skills.

Strong attention to detail and commitment to accuracy.

Curiosity and a desire to continuously learn and improve.

Ability to manage multiple priorities in a fast‑paced environment.

Self‑starter with a positive attitude and growth mindset.

Education and Experience

Bachelor’s degree in Marketing, Advertising, Analytics, Economics, Mathematics, Computer Science, Business, Finance, or a related field required.

Internship, coursework, project work, or professional experience in digital marketing, advertising, analytics, AI, technology, or a related field preferred.

Familiarity with Google Ads, Microsoft Ads, Meta Ads, LinkedIn Ads, or similar advertising platforms is a plus.

Familiarity with GA4, reporting platforms, or data visualization tools is a plus.

Demonstrated use of AI tools for research, productivity, content creation, analysis, or process improvement is strongly preferred.

Travel: Infrequent (less than 5%)

Additional Information
Catalyst IQ is an automotive marketing technology company that delivers data‑driven intelligence and high‑efficiency advertising solutions for OEMs, regional associations, and dealerships. In business for over 15 years, Catalyst IQ unites the strengths of Adpearance, Fox Dealer, Search Optics, and ZeroSum.

Catalyst IQ supports more than 1,300 dealerships and serves as a certified digital marketing provider for 24 Tier 3 OEM programs, giving the company a deep footprint across the automotive retail ecosystem.

About Advance Automotive
Created in 2017, Advance Automotive is a portfolio of automotive, technology, marketing, data, and software businesses providing AI‑driven marketing solutions in the automotive industry. Advance Automotive includes independently operated agency Catalyst IQ, data and analytics from Cloud Theory and dynamic ad creation solutions from Hoot Interactive. Advance Automotive is part of Advance Local, a key unit of Advance, a privately held company founded in 1922.

Advance’s portfolio of exceptional companies includes:

The IRONMAN Group

Catalyst IQ is proud to be an equal opportunity employer, encouraging applications from people of all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, genetic information, national origin, age, disability, sexual orientation, marital status, veteran status, or any other category protected under federal, state or local law.

If you need a reasonable accommodation because of a disability for any part of the employment process, please Human Resources and let us know the nature of your request and your contact information.

Catalyst IQ does not provide sponsorship for work visas or employment authorization in the United States. Only candidates who are legally authorized to work in the U.S. will be considered for this position.

At the center of Catalyst IQ’s offerings is MarketAI®, the company’s proprietary automotive intelligence software. MarketAI tracks nearly 20,000 franchise dealers and 99% of independent dealerships nationwide, delivering real time visibility into market conditions and shopper behavior. This intelligence powers Catalyst IQ’s marketing and advertising solutions across Tier 1, Tier 2, and Tier 3, helping automotive brands act faster, target smarter, and achieve stronger results at lower cost. Catalyst IQ is headquartered in Ada, Michigan, with team members located across the United States. Learn more at CatalystIQ.com.

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