Business Development & Marketing Manager

Forvia, a sustainable mobility technology leader

We pioneer technology for mobility experience that matter to people.

Your mission, roles and responsibilities

The

Business Development & Marketing Manager

is responsible for defining and executing product line strategies by translating market intelligence, customer insights, regulatory requirements, and industry megatrends into strategic plans, prioritized product portfolios, and innovation roadmaps. This role drives cross-functional alignment across marketing, sales, engineering, and manufacturing to develop and deliver competitive, profitable, and customer-centric solutions that strengthen FORVIA's market position and support sustainable business growth. The successful candidate brings a minimum of two years of experience in at least three of the following areas:

Business Development and/or Business & Strategic Planning, Product Engineering, Customer Experience, Marketing, and Sales , leveraging this diverse expertise to identify market opportunities, shape product strategies, enhance customer value, and drive commercial success.

Main Missions of the Role

Market, Customer & VOC Activities
Maintain deep knowledge of markets, competitors, technologies, and regulatory environments impacting the product portfolio
Analyze customer requirements, standards, and emerging trends; translate them into clear product and innovation implications
Support business units, sales, marketing, engineering in interpreting Voice of Customer (VOC) data
Identify and quantify market growth opportunities to support strategic and portfolio planning
Drive innovation using a disciplined, science-based and business-focused risk/benefit approach
Use internal tools & AI to develop market pricing models and internal cost structures
Develop marketing materials and displays for technology shows and conventions with support from the Communications team
Product Strategy, Portfolio Management, & Acquisition

Define, maintain, and communicate product roadmaps aligned with market demand, business strategy, and technology readiness
Establish market-based prioritization criteria for innovation and development investments
Provide market, customer, and competitive input for innovation and acquisition milestone decisions
Guide innovation projects to ensure functional performance, customer value, and FORVIA competitiveness
Commercial & RFQ's Support

Develop product positioning, value propositions, and technical-market rationale to support RFQs
Contribute to sales tools, product communication materials, and customer presentations
Support value-based pricing strategies in collaboration with sales, costing, and engineering
Represent product line value and capabilities in customer discussions and technical-commercial reviews
Technology Development

Convert customer and market requirements into clear product and process objectives with technical leaders
Support and oversee technology and manufacturing development programs to ensure expected cost, quality, and performance outcomes
Enable effective collaboration between customer and internal project leaders during technology development
Governance, Communication & Compliance

Provide structured and regular reporting on product line performance, roadmaps, and innovation progress
Ensure compliance with internal policies, management standards, and Code of Ethics
Promote collaboration, knowledge sharing, and cross-functional alignment
Your profile and competencies to succeed

Experience:

Minimum 5 years in product development, project management, or commercial roles within automotive or mobility sectors
Minimum 3 years in a customer-facing role (program management, sales, or equivalent)
Qualifications:

The ideal candidate will have/be:

Minimum of a Bachelor of Science Degree in Engineering or Business
Minimum of 2 years of experience in three (3) or more of the following areas:

Business Development and/or Business & Strategic Planning
Product Engineering
Customer Experience
Marketing
Sales

Lead cross-functional teams in a highly collaborative environment
Knowledge of manufacturing and assembly processes
Knowledge of product development processes
Working Knowledge of marketing, costing, and sales
Strong written and oral communication skills
Project Management Skills
Results oriented & customer focused
Teamwork & collaboration
Strong business acumen
What we can do for you

At Forvia, you will find an engaging and dynamic environment where you can contribute to the development of sustainable mobility leading technologies.
We are the seventh-largest global automotive supplier, employing more than 157,000 people in more than 40 countries which makes a lot of opportunity for career development.
We welcome energetic and agile people who can thrive in a fast-changing environment. People who share our strong values. Team players with a collaborative mindset and a passion to deliver high standards for our clients. Lifelong learners. High performers. Globally minded people who aspire to work in a transforming industry, where excellence, speed, and quality count.
We cultivate a learning environment, dedicating tools and resources to ensure we remain at the forefront of mobility. Our people enjoy an average of more than 22 hours of online and in-person training within FORVIA University (five campuses around the world)
We offer a multicultural environment that values diversity and international collaboration. We believe that diversity is a strength. To create an inclusive culture where all forms of diversity create real value for the company, we have adopted gender diversity targets and inclusion action plans.
Achieving CO2 Net Zero as a pioneer of the automotive industry is a priority: In June 2022, Forvia became the first global automotive group to be certified with the new SBTI Net-Zero Standard (the most ambitious standard of SBTi), aligned with the ambition of the 2015 Paris Agreement of limiting global warming to 1.5°C. Three principles guide our action: use less, use better and use longer, with a focus on recyclability and circular economy.

Why join us

FORVIA is an automotive technology group at the heart of smarter and more sustainable mobility. We bring together expertise in electronics, clean mobility, lighting, interiors, seating, and lifecycle solutions to drive change in the automotive industry.

With a history stretching back more than a century, we are the 7th largest global automotive supplier, employing more than 157,000 people in 43 countries. You'll find our technology in around 1 out of 2 vehicles produced anywhere in the world.

In June 2022, we became the 1st global automotive group to be certified with the SBTI Net-Zero Standard. We have committed to reach CO2 Net Zero by no later than 2045.

As technological innovation and the need for sustainability transform the automotive industry, we are ideally positioned to deliver solutions that will enhance the lives of road-users everywhere.