Director of Sales and Marketing (Full-Time) - Walnut Ridge

Walnut Ridge Assisted Living is seeking a high-performing Senior Living Sales & Marketing Director. You will be responsible for leading all sales and marketing activity, including but not limited to community engagement, referral source outreach, lead generation, fielding inquiries, leading tours, and closing. The objective of the Senior Living Sales & Marketing Director is to support prospective residents and their family members as they evaluate senior care options and to help them to understand that Navion is the best senior housing option for them. Sales director duties will include hitting annual targets, building relationships and understanding customer trends.

Responsibilities

Develop and implement comprehensive sales strategies to drive occupancy success

Establish a method of monitoring expected outcomes and effectiveness of marketing and sales programs

Plan and implement marketing activities and events

Monitor and maintain budget

Collaborate with ED and RSDM to determine advertising needs and implements

Meet all monthly sales activity standards including follow up calls, professional sales calls, event planning and monthly lead bank mailings

Meet the community's move-in and census goals each month or identify barriers for meeting the goals

Respond and follow-up to inquiries in a positive and timely manner

Develop a strong network of professional and agency referral sources

Host and attend community events and develop positive community relations

Research and maintain information on local competition including rates, specials, services, etc

Implement and monitor a move-in system to ensure all resident records are complete prior to admission

Maintain new residents and inquiries in the Move-In database

Prepare and distribute mailings to prospective and current residents

Provide required information and communicate effectively with other team members about move-in activity and resident/family needs

Complete weekly and quarterly census reports

Select and order promotional supplies while staying within the budget

Schedule presentations with prospective residents and families, ensuring that presentations are effective and accurate

Support DCS/RCC or designee in the assessment process to determine eligibility for resident occupancy

Requirements

Proven sales executive experience, meeting or exceeding target

Proven ability to drive the sales process from inquiry to close

Proven ability to articulate the distinct aspects of Navion Senior Solutions offerings

Ability to position Navion against competitors

Ability to work well with others and promote a team environment.

Excellent listening, negotiation and presentation skills

Excellent verbal and written communications skills

Benefits

Health Care Plan (Medical, Dental & Vision)

Retirement Plan (401k)

PTO for full time positions

Short & Long Term Disability Insurance

Life Insurance

Career Advancement Opportunities

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