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Sr Director Product Marketing

NXP Semiconductors · Multiple locations ·

Job type:
Full Time

Sr Director of Product Marketing-Global NPU Business
Are you a strategic, customer-obsessed marketing leader ready to drive the next wave of AI-powered edge innovation? Join us as Director of AI Product Marketing and help accelerate global adoption of our Edge AI and NPU portfolio, shaping, positioning, messaging and growth strategy across the Secure Connected Edge Processing Business Line.

In this highly visible leadership role, you will define and execute the global go-to-market (GTM) strategyincluding market segmentation, pricing, positioning, solution messaging, pipeline management, and outbound marketing. You will work closely with global sales teams to build trusted customer relationships, influence executive decision-making, and accelerate revenue with both strategic accounts and the mass market.

Your impact will extend across the entire organization as you collaborate with product teams, sales, and ecosystem partners to develop differentiated value propositions, launch winning solutions, and amplify our story across all channelsfrom web and press to events, partners, and social media. You will also ensure customer insights and market intelligence feed directly into future product definitions for the Secure Connected Edge portfolio.

Key Responsibilities

Lead global GTM strategy, including market analysis, pricing, positioning, pipeline management, and outbound marketing

Partner closely with the global sales organization to drive adoption and build strategic customer relationships

Shape and align on global revenue growth strategies targeting high-value customers and mass-market opportunities

Champion the development of compelling product messaging and value propositions across all communication channels

Collaborate with ecosystem partners (SIs, VMS providers, ODMs, software partners) to build complete customer solutions

Provide market insights and customer feedback that influence new product and solution roadmaps

Recruit and grow a high performing team

Mentor, lead, and coach a team of senior managers in a fast-paced, hands-on environment

What You Bring

15+ years of progressive experience in technology product marketing or sales, with a focus on major global accounts

Proven leadership as a pace-setter, mentor, and team builder

Strong cross-functional collaboration skills and the ability to drive impact across global teams

Exceptional communication skills, with the ability to simplify complex concepts for diverse audiences that includes Customers, Partners, NXP Executive Management Team including CEO and Staff

Expertise in PowerPoint and Excel, and a track record of creating executive-level presentations

Experience managing and optimizing marketing budgets

Demonstrated success in closing large strategic deals in partnership with sales (tens to hundreds of millions)

Background in AI, semiconductors, or system solutions

Deep understanding of the end-to-end ecosystem, from silicon to customer deployment

A problem-solver with a "do-what-it-takes" attitude who removes barriers to get deals done

Startup experience is a strong plus

Unwavering integrity, high energy, and self-driven work ethic

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