Influencer Marketing Coordinator
tarte cosmetics is seeking a coordinator who will be responsible for building and maintaining strong influencer relationships to support the growth of our global influencer program. This role will work cross-functionally with PR, events, brand marketing & creative teams. The ideal candidate is highly organized, creative, and passionate about influencer marketing.
Responsibilities
- Identify, recruit & maintain influencer relationships & continue to grow global influencer program
- Provide ongoing communication surrounding influencer relations & day-to-day activity
- Build & maintain all internal influencer & media databases
- Grow influencer relationships with a focus on TikTok, Instagram, LTK
- Help creatively brainstorm for mailings, events, trips
- Assist in the planning and executing influencer mailers
- Manage all product send outs for influencers
- Track all social & media coverage
- Target up-and-coming influencers and build authentic relationships to garner consistent content and product support
- Monitor industry & influencer news
- Place all product orders & ensure PR closet is fully stocked
Requirements
- Minimum 2 years' experience in Influencer Marketing or PR, preferably within the beauty industry
- Bachelor's Degree required
- Exceptional written and verbal communication skills
- Strong attention to detail, excellent organizational skills and ability to multi-task.
- Proficiency in Excel & PowerPoint
- Knowledge of influencers in beauty world & other realms
- Creative, detailed-oriented, effective communication skills
- Domestic and International travel may be required for this specific position.
- Proficient use in AI platforms and AI tools (Claude, Gemini, etc)
Our Perks
- Salary range: $66,350-65,500 (Compensation will depend on a variety of factors, including but not limited to skill level, relevant work experience & education)
- Medical, dental, vision, 401K plan & access to health & wellness programs
- Paid vacation, holidays, summer Fridays, birthdays off, volunteer time & more
- Makeup gratis, employee discount on tarte.com, team give back initiatives
- Friendly, fun, creative & collaborative work environment
Tarte is an equal opportunity employer.
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