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Social Media Specialist

ROEN · New York, NY, USA ·

Job type:
Full Time

ROEN is a New York–based fine jewelry house rooted in master craftsmanship and considered design. We create pieces made to honor life's most meaningful moments — and we tell that story every day through content that feels alive, personal, and unmistakably us.


We're looking for a Social Media Specialist to own our day-to-day presence across Instagram, TikTok, and Pinterest — someone who understands luxury aesthetics, moves fast, and thinks strategically.


What You'll Own

  • Daily content execution and posting cadence across Instagram, TikTok, and Pinterest
  • Maintaining and adapting the content calendar that balances product, storytelling, culture, and community
  • Filming, editing, and producing short-form video — including content for the founder's personal TikTok, which directly feeds ROEN's growth and visibility
  • Turning longer-form brand content (process, client, and studio footage) into daily and weekly short-form cuts
  • Community engagement: responding to comments and DMs with warmth and brand-appropriate tone
  • Tracking performance across channels and turning data into smarter decisions
  • Supporting campaign copy, newsletters, and marketing initiatives as needed
  • Reporting to the founders, with day-to-day coordination alongside our Content Strategy Lead.


Who You Are

  • 2+ years of experience in social media, content creation, or a related creative role
  • A strong visual eye — you understand what luxury looks like
  • Comfortable on set and behind the camera; you can film and direct with minimal hand-holding
  • Fast, resourceful, and self-directed — you figure things out and keep things moving
  • Deep native fluency with TikTok, Instagram, and Pinterest (you use these, you don't just manage them)
  • Excellent copywriting instincts — you know how to sound human, elevated, and never corporate
  • Based in New York City and available to work in-person
  • Bonus: experience with Shopify, Canva, CapCut, or fine jewelry / luxury brands