Social Media

12-Week Social Media Launch Strategy and Toolkit
We are seeking a volunteer to develop a comprehensive 12‑week social media launch strategy and content toolkit to amplify our new safe‑ride services for survivors. The volunteer will work with our creative team to produce a “Campaign‑in‑a‑Box” that includes:

Detailed 12‑week content calendar with platform‑tailored themes.

Set of 10‑15 designed social media templates (using Canva or Adobe Creative Cloud).

Prepared copy/captions for the initial launch phase.

Brief engagement guide with best practices for our internal team to follow when responding to followers.

Success means having a “ready‑to‑post” strategy that allows our small team to manage the launch efficiently while maintaining a professional and impactful social presence.

Volunteer expectations: collaborate with the creative team, receive a campaign brief and regular check‑ins, and commit to the 12‑week engagement.

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