Creative Director

New York, NY (Hybrid) | Full-Time | $150,000–$180,000 base
About the Role

We're looking for a Creative Director to shape the visual identity of a fast-growing fashion housewares brand based in NYC. You'll lead creative direction across packaging, photography, and digital content — turning everyday home objects into desirable, fashion-forward statements across every screen and shelf.
This is a hands‑on leadership role for someone who can set a bold creative vision and roll up their sleeves to execute it with a lean, fast‑moving team. You'll partner closely with our in‑house packaging team (design and production already covered) to make sure every box, label, and unboxing moment feels unmistakably on‑brand.
What You'll Do

Define and evolve the brand's creative vision across packaging, photography, and digital/social content
Art direct photo and video shoots from concept to final delivery — casting, styling, sets, and post‑production
Partner with our packaging team to guide creative direction on structure, materials, and finishes, ensuring packaging aligns with the broader brand world
Lead the visual strategy for the brand's digital presence — website, social, email, and paid campaigns
Build and mentor a small internal creative team, plus manage external photographers, stylists, and agencies
Own the brand's visual identity system (typography, color, imagery, packaging aesthetics) and keep it consistent across every touchpoint
Collaborate with marketing and e‑commerce to translate creative concepts into high‑converting digital campaigns
Stay ahead of trends in fashion, interiors, and lifestyle content to keep the brand culturally relevant
What We're Looking For

8+ years in creative direction, with experience in fashion, lifestyle, or home/housewares brands
A portfolio that shows strong art direction across packaging, photography, and digital content
Proven experience leading photoshoots and managing creative teams and vendors
Sharp eye for detail, color, composition, and brand consistency
Comfortable balancing big‑picture vision with tight production timelines and budgets
Strong collaborator who thrives in a fast‑paced, entrepreneurial environment
Based in or willing to relocate to the NYC area
Why Join Us

Shape the visual identity of a brand at a pivotal growth stage
Work alongside a robust, established packaging team — you set the vision, they help bring it to life
Small, senior team — high ownership, low bureaucracy
Competitive salary + benefits + creative autonomy
Hybrid schedule based in our NYC studio

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