Partner Marketing Manager

About Vasion

For more than a decade, Vasion has been helping companies simplify their print infrastructure, automate business processes, and integrate their technology in a more secure environment. Our mission, to make digital transformation attainable for everyone, drives a culture of innovation and exploration. We have one simple goal: help organizations simplify processes through automation and integration.
So we created simple, cost-effective, and easy-to-implement digital tools that work together, removing bottlenecks and improving efficiency. And we're always on the lookout for new people who can help us innovate, grow, and reach our goal.
About the role

The Partner Marketing Manager will own the execution and optimization of many partner marketing programs across Channel partners including MSPs, Resellers, and Distributors. This role sits between tactical execution and strategic leadership-responsible for turning partner marketing strategy into repeatable, high-performing programs that drive partner engagement, pipeline, and revenue.
Responsibilities

Plan, execute, and optimize co-marketing programs with Channel and MSP partners, including campaigns, newsletters, webinars, virtual events, and trade shows
Build integrated marketing plans with top North America reseller, referral, and MSP partners to drive deal registrations and contribute to partner-sourced and partner-influenced pipeline.
Assist in planning and executing partner-facing events, field activations, and virtual programs across North America.
Own partner-led and partner-supported campaign execution, including timelines, assets, messaging, and follow-up
Launch and manage templated "campaigns-in-a-box" to enable partners to easily generate demand
Drive adoption and engagement within the Partner Portal through targeted campaigns, asset management, and reporting
Build scalable, repeatable workflows that reduce reliance on one-off emails and manual execution
Support MDF-backed campaigns, including intake, approvals, budget tracking, and post-campaign reporting
Partner with Finance and Sales to ensure MDF programs are executed efficiently and deliver measurable ROI
Serve as a primary marketing point of contact for Channel Sales teams on active programs
Collaborate with Growth, Product Marketing, and Brand & Corporate Marketing to align partner campaigns with broader GTM initiatives
Ensure consistent messaging and positioning across all partner-facing campaigns
Track and report on partner marketing performance, including portal engagement, campaign participation, and partner-sourced pipeline
Use data to iterate and improve campaigns, automations, and partner experiences over time
Qualifications

3-6 years of experience in partner marketing, channel marketing, or B2B demand generation
Experience working directly with sales teams, preferably in a SaaS or technology environment
Hands-on experience executing campaigns, webinars, and partner programs
Familiarity with partner marketing platforms (MindMatrix or similar preferred)
Strong project management skills with the ability to juggle multiple programs simultaneously
Data-driven mindset with experience measuring
Benefits

Flexible work environment
Vacation Bonus
Flexible paid time off
Paid parental leave
Competitive pay
A full suite of traditional benefits
Training/Advancement opportunities
401k with company match and immediate vesting
Financial wellness education
Company-contributed HSA
On-site perks include gym, pickleball, snacks & drinks, arcade, theater room, etc.
Our Core Values

Vasion looks for people who will exemplify its four core values and are driven to become:
Disruptive Visionaries:

Our customers are the heroes, and our role is to be a guide on their journey, truly listening and identifying the needs and wants of our customers.
Relationship Builders:

We treat people as people, building strong relationships through empathy, compassion, and honest communication.
Candor Seekers:

Candid conversations are critical to achieving objectives, and we nurture a culture of caring personally and challenging directly.
Action Owners:

Every employee takes ownership of any failures and develops a plan to win, no matter their tenure or circumstance.
More about Vasion

Visit https://www.vasion.com to learn more about Vasion.
Additional Information

Vasion is an equal opportunity employer. We evaluate qualified applicants without regard to race, age, color, religion, sex, national origin, disability, veteran status, gender identity, sexual orientation and other legally protected characteristics.