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Media Operations Lead: Campaigns & Analytics

Bristol-Myers Squibb Company · Princeton, NJ, USA ·

Pay:
162.690 - 197.142
Job type:
Full Time

Bristol Myers Squibb seeks an Associate Director, Media Operations in Princeton, NJ, to lead the day-to-day management of media infrastructure for HCP and DTC campaigns. You will ensure accurate taxonomy, robust tracking, and compliant data practices across brands and agencies.
As a key connector between brand marketers, external agencies, and cross-functional teams, you will drive media operating models, activation maps, and onboarding of new partners while upholding strict data delivery and

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