Digital Marketing Specialist: B2B/B2C Campaigns & Automation

Beacon Hill in Alexandria, VA seeks a Digital Marketing Specialist to join its busy team. The position focuses on planning and executing integrated campaigns across email, paid search and social channels, and on leveraging marketing automation platforms such as Marketo, HubSpot, Salesforce Marketing Cloud or Adobe Journey.
You will analyze GA4 and Tableau data, optimize the customer journey, and apply AI tools to streamline processes while collaborating with leadership and cross-functional

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