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Director, Global Marketing Operations, Campaign & Licensing

Tommy Hilfiger · Farmington, NY, USA · Remote ·

Job type:
Seasonal

Director, Global Marketing Operations, Campaign & Licensing

Be part of an iconic story.
At Calvin Klein, we believe in fostering an inclusive and collaborative culture by celebrating different perspectives, backgrounds and beliefs to truly connect with our associates and consumers. Join us and have a meaningful impact on the world – and – endless opportunities to design your future. Immerse yourself in Calvin Klein here!
The Difference You Will Make:
This role is part of the Global Marketing Operations and Project Management team - a high-performing group that drives structure, efficiency, and focus across Calvin Klein's Consumer Marketing Organization (CMO) and divisional brand teams. As the engine behind how work is planned and moves cross-functionally, this team ensures alignment, collaboration, and timely execution through agile processes and smart tools - enabling consistent delivery at scale across the full-funnel marketing business.
Position Summary:
The Director, Global Marketing Operations, Campaign & Licensing is a strategic and creative leader responsible for driving operational excellence across Calvin Klein's global marketing and content ecosystem for brand campaigns and our licensed business. This role owns the development of, and adherence to, seasonal and fiscal Go-To-Market (GTM) planning frameworks for the CMO, aligning teams and driving clarity across a fast-moving, matrixed environment. Leading a team of project managers, you'll oversee the execution of complex initiatives - shaping project methodologies, optimizing workflows, and scaling tools that support seamless, digital-first delivery. The role is a balance; both hands-on in producing work and managing a team.
Success in this role requires a mix of critical thinking, empathy-driven leadership, and the ability to move fluidly between strategic planning and detailed execution. You'll bring structure to ambiguity, inspire teams with clear solutions, and influence cross-functional stakeholders through data-backed insights. This is an ideal opportunity for someone who thrives in a global, collaborative environment and is passionate about helping marketing and creative-led teams do their best work.
Primary Responsibilities/Accountabilities of the Job:
Operational & Strategic Leadership
Lead end-to-end GTM planning across seasonal and fiscal calendars - developing frameworks, cross-functional processes and workflows, and holding leaders and teams accountable to decisions and deadlines at each stage of the project or season
Define and evolve project methodologies that meet new and varying business needs - systemize scalable processes, tailoring approaches based on organizational complexity, and enabling adoption through team training
Govern the implementation, optimization, and adoption of key tools and platforms that support operational planning, workflow visibility, and project health dashboards for leadership
In partnership with line manager, contribute to executive leadership meetings with strategic operational insights, reporting, and recommendations to guide decision-making for the CMO
Facilitate and present in senior-level forums and large cross-functional planning sessions, aligning stakeholders on priorities and action plans
Execution & Delivery Oversight
Own the cross-functional organization, coordination, timeline and project planning, and asset development process related to Calvin Klein's Licensee business, in partnership with a dedicated Licensed Marketing team
Oversee execution and delivery across the portfolio of active projects led by reporting Project Management team - support in managing dependencies, removing roadblocks, and ensuring milestones, decisions, and/or deliverables are met each week
Implement and optimize systems and tools for project efficiency, enabling a digital-first, consumer-centric model for the CMO - ensuring greater transparency, agility to support business pivots, and individual-team accountability and adherence to deadlines
Translate strategic priorities into structured, actionable plans and resourcing approaches, aligning project execution with broader brand and organizational goals
Understand dependencies across functions to bring global 360 campaigns to life - proactively surface risks, streamline decision-making, and mitigate issues to protect timelines, budgets, and creative integrity
Cross-Functional Collaboration & Communication
Serve as a trusted marketing liaison across the wider business with teams including product, legal, finance, VM & store environments, supply, operations, and regional teams - fostering collaboration, visibility, and accountability across a global matrixed environment
Build and maintain strong relationships across all levels and regions, tailoring communication style and approach to the nuances of function including creative teams, operational teams, marketing and strategy, and leadership
Communicate with clarity and precision - translating complex dynamics into clear updates and insights, and articulate solutions to keep the business moving forward
Navigate global, virtual, and co-located environments with cultural fluency and a collaborative mindset that fosters alignment across diverse teams
Team & Resource Management
Lead, coach, and inspire a team of global project managers, cultivating a culture of accountability, adaptability, and performance excellence
Support professional growth through mentorship, clear goal setting, and feedback, ensuring the team is equipped to lead within a fast-paced, high-performance environment
Oversee internal and freelance resource planning to meet evolving business needs, balancing capacity with delivery expectations
Qualifications
8-9+ years of experience in marketing operations, program/project management, or account management roles within creative-driven, fast-paced environments
Demonstrated experience working directly with creative teams - supporting concept-to-delivery workflows across brand, content, and production functions
Proven ability to lead and motivate teams in complex, matrixed organizations, with the confidence and emotional intelligence to navigate senior stakeholders and high-pressure environments
Understanding of the full go-to-market lifecycle - from product development through content creation and global marketing activation
Experience working in or supporting a large, global fashion or lifestyle brand is a plus
Bachelor's degree in Marketing, Communications, Business, or equivalent work experience
Skilled at managing large-scale, cross-functional initiatives with shifting priorities, competing timelines, and multiple stakeholders across regions
Strong written and verbal communication skills; able to distill complexity, guide cross-functional conversations, and present effectively at the executive level
Proficient in workflow and project management tools such as Wrike, Asana, and Smartsheet, with working knowledge of Box, Figma, Adobe Creative Suite, and digital asset management (DAM) platforms
Skills Required
Obtaining & providing information to others
Explaining policies or practices to others
Influencing others
Negotiating with others to come to agreement
Negotiating with others with long-term strategic importance to the business
Within own Department at PVH
Across Departments at PVH
Across Business Units/Brands at PVH
Outside of PVH
Supervisory/Leadership Responsibilities
Direct Reports
Yes
If yes, how many? 3
Overall Impact & Contribution:
Is responsible for the operational plan for the business or function
Problem Solving:
Problems are multi-dimensional and require end to end solutions with human, financial and operational implications
Manage large-scale, complex initiatives with shifting priorities, competing timelines, and multiple stakeholders across regions
Understand dependencies across functions to bring global 360 campaigns to life while continuously optimizing the overall end-to-end process - proactively surface risks, streamline decision-making, and mitigate issues to protect timelines, budgets, and creative integrity
This position is not eligible for sponsorship.
Pay Range:$147,500---$199,200 PVH currently provides base salary ranges for all positions-on job advertisements-in the United States based on local requirements. These ranges are based on what PVH reasonably believes that it will pay an associate for their base salary for said position at the time of the posting. Individual compensation will ultimately be determined based on a variety of relevant factors including but-not limited to qualifications, geographic location and other relevant skills. PVH is committed to providing a market-competitive total rewards package to eligible associates, which includes diverse and robust health and insurance benefits to meet the varied needs of our associates and an above-market 401(k) contribution to help our associates save for retirement. We also offer career growth opportunities, empowering our associates to design their future at PVH. Additional Compensation: This