Senior Digital Media Planner & Optimization Lead

Zimmerman Advertising in Miami seeks a Senior Media Planner to plan, negotiate and execute digital media campaigns for assigned client accounts. You will manage day-to-day planning, analysis, and deliverables such as Media Plans and POVs, while maintaining strong vendor and client relationships.
You’ll collaborate with offline teams and the Digital Media Supervisor to coordinate campaigns, optimize performance, and present insights weekly, using tools like Comscore and TNS/Kantar.

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Zimmerman Advertising, an Omnicom Group company, is the leading integrated, retail agency in the country. Zimmerman created the methodology of Brandtailing™, building brands over time while driving sales overnight. Holistic by design, our brand-activation business model includes strategic planning, business analytics, brand design, advertising, interactive, social engagement, media, public relations, mobile and in-house production. 

http://careers.zadv.com/