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Principal Product Marketing Manager

Ladders · Multiple locations ·

Pay:
$200,000-$240,000/yr
Job type:
Full Time

For our client, we are seeking a Principal Product Marketing Manager to join the team of a leader in the Enterprise Technology space. This role will drive marketing initiatives focused on growth, customer acquisition, brand performance, and measurable demand creation. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.
Location: San Francisco, CA - US based candidates only, no visa sponsorship available
Compensation: $200,000 – $240,000 annually
Responsibilities

Lead positioning and messaging for key product areas
Translate complex AI technology into customer-friendly narratives
Create impactful sales enablement materials like pitch decks and demos
Gather customer insights from various sources to inform messaging
Develop high-quality product marketing assets independently
Drive alignment across teams on messaging and positioning
Manage product launches and go-to-market strategies
Qualifications

Deep experience in B2B product marketing, especially for complex products
Ability to synthesize insights and craft clear narratives
Excellent writing and communication skills
Experience working with senior executives and product leaders
Strong judgment and independence in managing high-stakes projects
Interest in AI technology with a hands-on approach
Aesthetic sensibility with knowledge of what good design and messaging looks like
Benefits

Hybrid working policy with a minimum office presence of three days a week
Access to a corporate bonus program and potential for stock options
Full benefits package for all regular employees
Open and accepting company culture
Commitment to diversity and equal employment opportunity
Our client is an equal opportunity employer.

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