MARKETING STRATEGIST

Job Description

The primary function of the Marketing Strategist is to conduct social media platforms audits, brainstorm, create and post ads, and perform market research and competitor analysis. Social Media Analysts will decide what platform to focus on and determine ways to increase social performance. It's a great opportunity for individuals who want to develop leadership, sales and communication skills in a friendly, fast-paced and highly supportive environment. This is a 6 - 9 month internship with the possibility of an extension and/or salary based on performance, job requirements, and availability of the selected candidate.
Job Description

The primary function of the Marketing Strategist is to conduct social media platforms audits, brainstorm, create and post ads, and perform market research and competitor analysis. Social Media Analysts will decide what platform to focus on and determine ways to increase social performance. It's a great opportunity for individuals who want to develop leadership, sales and communication skills in a friendly, fast-paced and highly supportive environment. This is a 6 - 9 month internship with the possibility of an extension and/or salary based on performance, job requirements, and availability of the selected candidate.
Reports to

Zahra Spencer, Operations
Location

Chicago, Illinois
Who We Are

Our team's digital inventiveness and mobile location expertise creates brand stories that produce results. We are seasoned professionals who have worked in marketing, technology, mobile, and beyond. Our skills include Micro-fencing, mobile strategy, data analytics, and more.
This Position Will Entail

Researching new social media trends and tools
Analyze and report social media actions on a monthly basis for successes and new opportunities
Providing constructive criticism to content creators to help them make improvements
Generate and promote SEO strategies, including optimizing keywords in content marketing projects
Assist in link building campaigns in coordination with SEO goals
Ensure the Digital Factory website is optimized for SEO and SEM, with reports and audits to be completed
Track, analyze, and report the results of marketing campaigns using Google Analytics and other tools
Run advertising campaigns via social media (Facebook, Twitter, etc.) and Google AdWords
Help build inbound organic search traffic and improve search engine results pages
Create and maintain an effective marketing campaign across all interactive media including websites, Facebook, Twitter, YouTube, email and blogs. Assist with building content for all social channels, email and blog
Any other duties as assigned based on company needs and Intern’s strengths/interests
Other duties as assigned, etc.
Desired Skills Qualifications

Working knowledge of social media paid advertising campaigns including Facebook, Instagram, and LinkedIn
Familiar with Google Analytics and Google Keywords Tool
Energetic self- starter, structured and strategic thinker who can work well in a small team and independently
Problem-solving, strong initiative, critical thinking, and analytical skills
Reliable and detail-oriented
Required Education And Work Experience

Have a degree or a current or recent enrollment in a Business, Analytics, Marketing, Advertising, Communications, or related Bachelor’s degree program
Preferred Qualifications

HTML and CSS knowledge a plus
Prior experience with start-ups is a plus
Ideally, candidates should have related prior internship/ work experience
Availability to attend daily working sessions from 9:00 AM - 5:00 PM CST, Monday - Thursday (4 Hours Collaboration and 4 Hours Independent)
Digital Factory is an equal opportunity employer, committed to recruiting, hiring and promoting qualified people of all backgrounds, regardless of sex; race; color; creed; national origin; religion; age; marital status; pregnancy; physical, disability; sexual orientation; gender identity or any other basis protected by federal, state or local law.
Human is an Equal Opportunity Employer

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