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B2B Marketing Strategist: Demand Gen for Enterprise HR

Pearson · Charleston, WV, USA ·

Job type:
Full Time

Pearson is seeking a Specialist, Marketing to drive activation and coordination of campaigns for Growth Accounts. You will work with global audience leads, regional stakeholders, and sales partners to execute plans aligned to priorities, local market needs, and campaign performance goals.
The role requires experience in B2B marketing, demand generation, and ABM, with strong collaboration skills and a track record of delivering integrated programs across channels.

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