Mediabistro logo
job logo

Senior Director, Ecommerce

Digitas North America · New York, NY, USA ·

Job type:
Seasonal

Senior Director, Ecommerce

Mars United? Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. We're looking for a Senior Director, Ecommerce to create impact and help our clients navigate the dynamic, fast-changing Ecommerce landscape. This role owns strategic client relationships, serving as the senior Ecommerce lead and trusted advisor responsible for driving client satisfaction, business growth, and long-term partnership success. This requires understanding emerging areas of Ecommerce and incorporating those insights into strategic recommendations across the Ecommerce ecosystem. This role will have 1-2 direct reports. Candidates must reside within a commutable distance from our Atlanta or New York offices for a hybrid work schedule.
Responsibilities:
Develop customizable, yet scalable strategic solutions that position our agency as a best-in-class Digital Shelf partner for our clients.
Lead a team of functional experts to strategize, execute and measure solutions that are focused on ensuring digital shelf content effectiveness and end-to-end digital shelf support is optimized to enable a connected, seamless shopper experience for our clients' brands and products.
Core functions include marketplace assessments, full-scale audits, competitive insights, new product launch support, keyword research, SEO- and AEO-optimized copy development, evergreen and seasonal content development, product data management, and content health analysis.
Lead executive workshops, business reviews, capability showcases, and educational programs that elevate client knowledge and influence strategic investment decisions.
Lead emerging commerce capabilities including Agentic Commerce, AI visibility, AI search optimization, and governance frameworks that help brands win across AI-powered discovery environments.
Evaluate, implement, and maximize commerce technology partners and platforms including content optimization, syndication, analytics, AI visibility, and digital shelf measurement solutions.
Partner with cross-functional teams to drive catalog operations, syndication governance, product information management, and content health programs that improve discoverability, conversion, and operational efficiency across retailers.
Manage projects towards client budgets, internal billing expectations and P&L goals.
Identify and develop incremental growth opportunities through retailer assessments, AI/agentic commerce consulting, audits, workshops, operational optimization, and emerging commerce capabilities.
Provide ongoing thought leadership both internally and externally.
Qualifications:
10+ years experience in Ecommerce, Digital Commerce, Digital Shelf
Bachelor's degree in advertising, marketing, or related field
Experience with regulated categories

Rx, Pharma, OTC, etc
Demonstrated experience in analyzing results, synthesizing data, drawing out insights & implications, and developing insightful and actionable recommendations
Sound decision-making skills based in an agency and client setting leveraging industry knowledge
Ability to effectively engage and influence a variety of audiences; confident presenter and clear, persuasive communicator (verbal and written) of complex data/details
Desire and ability to work within a cross-functional, team-oriented environment
A strong work ethic that is proactive, collaborative, and highly organized
Passion for business and dissatisfaction with the status quo

always thinking of ways to improve and grow
Compensation Range: USD $129,485.00 - USD $207,324.00/Annually.