Principal Product Marketing Manager, Competitive

Principal Product Marketing Manager

At Outreach, what we build changes how thousands of sales teams sell every day. We're looking for a Principal Product Marketing Manager to shape how we understand, position, and compete in the rapidly evolving revenue technology market.
In this role, you'll own competitive intelligence across our AI and revenue platform portfolio, turning customer, competitor, and market insights into differentiated narratives, strategic recommendations, and competitive programs that help our Sales, Marketing, Partner, and Customer teams win. As a senior individual contributor, you'll influence go-to-market decisions, anticipate market shifts, and serve as a trusted advisor to leaders across the organization. If you're passionate about turning market intelligence into competitive advantage, you'll thrive in this role.
Your daily adventures will include:
Leading competitive intelligence and market research, translating customer, competitor, and industry insights into differentiated positioning and strategic recommendations.
Serving as the subject matter expert on competitive dynamics, buyer priorities, market trends, and AI innovations, translating insights into battlecards, executive briefs, and enablement programs that improve seller confidence and win rates.
Developing portfolio-level competitive narratives and messaging that clearly articulate Outreach's differentiation.
Leading cross-functional initiatives that strengthen Outreach's competitive position and improve GTM effectiveness.
Influencing Product, Marketing, Sales, Customer Success, and executive leaders on competitive priorities and market opportunities.
Acting as a trusted advisor to GTM leaders, using data-driven insights to shape go-to-market strategy, content investments, and positioning.
Monitoring market shifts, competitive moves, and AI trends to identify opportunities and risks that inform strategy.
Representing Outreach with customers, analysts, and industry audiences as a leader in competitive strategy and market intelligence.
The mindset to succeed in the role:
Strategic and forward-looking, with the ability to anticipate market shifts and translate insights into actionable recommendations.
Naturally curious about customers, competitors, and emerging technologies, continuously seeking opportunities to strengthen Outreach's market position.
An influential leader who builds alignment and drives outcomes across organizations without formal authority.
An exceptional storyteller and communicator who can equip executive leaders, sellers, and marketers with compelling narratives that win in the market.
Comfortable operating in ambiguity, balancing long-term strategic thinking with rapid execution and measurable business impact.
Passionate about helping customer-facing teams succeed and creating competitive advantages that translate into revenue growth.
$165,000 - $195,000 a year. The annual base salary range for this role is $165,000-$195,000. You may also be offered incentive compensation, bonus, restricted stock units, and benefits. Actual compensation is based on factors such as the candidate's skills, qualifications, location and experience. Final offers are determined through a holistic assessment and will vary within the posted range. Your Recruiter will share specific details based on your location and role during the hiring process.
Why you'll love it here:
Flexible time off
401k to help you save for the future
Generous medical, dental, and vision coverage for full-time employees and their dependents
A parental leave program that includes options for a paid night nurse, and a gradual return to work
Infertility/ assisted reproductive services benefit
Employee referral bonuses to encourage the addition of great new people to the team
Snacks and beverages in the Office, along with fun events to celebrate
Diversity and inclusion programs that promote employee resource groups like Outreach Women's Network, Latinx community, Outreach Black Connection, AAPI community, Pride/LGBTQIA+, Gender+, Disability Community, and Veterans/Military
Outreach is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.