Senior Director Marketing (Aesthetic Med Device) (Remote)

Job Location: Irvine, California, USA | LosAngeles, California, USA | Bridgewater, New Jersey, USA | Bothell, Washington, USA
Job Requisition ID: 15541
Solta Medical, a division of Bausch Health, is a global leader in the medical aesthetics industry. We are seeking a strategic and driven Senior Director of Marketing to join our dynamic and results‑oriented team.
The Senior Director of Marketing is responsible for developing and executing business strategies and tactics for the Solta Medical Division of Bausch Health. This position works in close collaboration with cross‑functional groups to drive downstream marketing execution, product innovation with research and development, and flow‑through processes with manufacturing.
Responsibilities

Responsible for product and brand strategies and executions
As product champion, understand all technical and clinical aspects of the products
In collaboration with senior management and sales management teams, plan product strategies based on input from customers and consumers through field sales and market research
In collaboration with cross‑functional partners, manage execution of all tactics related to professional (provider) and consumer product marketing activities, advertising, promotion, public relations, sales tools, collateral materials, web site
Research and communicate competitive information to sales and internal management
Recommend and execute product pricing strategies
Recommend and execute lead generation programs for new business
Be proactive in developing customer relationships and participate in maintaining goodwill with current KOLs
Participate with management in forecasting volume
Recommend and manage market research activities on an as‑needed basis to remain current with product and market trends
Strong strategy delivery to senior management
Strong leadership experience in digital marketing / expertise in leveraging AI
Implement strategies and initiatives that drive consumer demand generation and practice growth experience. With input from field sales and customers, analyze and communicate to senior management product trends that may require change in strategic direction
Act as primary interface with field sales on all product and brand issues
Ensure that product tactics are delivered according to agreed timelines
Ensure that marketing strategies and tactics are compliant with regulatory, legal and compliance regulations
Execute launch and marketing plans to ensure product acceptance and revenue goals
Continually monitor product performance and quickly react to any changes in the market
Lead ongoing product life‑cycle management
Monitor and prioritize product quality issues. Work on cross‑functional teams to resolve product issues and critical customer issues
Perform other related product management, digital marketing and marketing tasks, as needed
Potential travel of 30‑50% as needed

Qualifications

A minimum of a Bachelor’s degree required, MBA preferred
10 years of business experience with at least 5 years in medical device and/or pharmaceutical sales/marketing functions
A minimum of 3 years’ experience managing Brand/Product managers
Experience with different stages of the product life cycle management
Experience in an Aesthetics marketing position; desired
Results Orientation – lead teams to deliver results and achieve objectives consistently on time
Commercial Orientation – ability to prioritize commercial opportunities across the portfolio and develop product strategies for capturing the maximum commercial value
Excellent direct and cross‑functional leadership skills – ability to lead, collaborate and influence without authority; uses informal structure, dynamics and culture to get things done
Strong creative and conceptual thinking skills
Strong presentation skills – Effectively communicates ideas and strategies
Analytical and problem resolution skills
Strong communication skills, both verbal and written
Strong interpersonal skills and ability to work well in a dynamic organization; Effective collaboration with all constituencies is critical to the success of this position
Knowledge of marketing theory, principles, and practices within the medical device/healthcare industry
A demonstrated track record of growing businesses
A demonstrated leadership track record of establishing culture and team development

The range of starting base pay for this role is 221,000‑304,000. Actual starting pay will be based on a wide range of factors including, but not limited to, relevant skills, experience, qualifications, education and location. In addition to base pay, this position is eligible for participation in either (i) our annual bonus program or (ii) a sales incentive plan.
Benefits package includes a comprehensive Medical (includes Prescription Drug), Dental, Vision, Flexible Spending Accounts, 401(k) with matching company contribution, discretionary time off, paid sick time, stock purchase plan, tuition reimbursement, parental leave, short‑term and long‑term disability, life insurance, accidental death & dismemberment insurance, paid holidays, employee referral bonuses and employee discounts.
We are an Equal Opportunity Employer. We are committed to building diverse teams, representative of the patients and communities we serve, and we strive to create an inclusive workplace that cultivates collaboration.
#J-18808-Ljbffr