Marketing Coordinator

Company: AMMOSQUARED INC

Job Summary
Reports To: Director of Marketing

Build Your Marketing Career in the Firearms Industry
Are you looking for a marketing role where you can learn, grow, and make a real impact?

AmmoSquared is looking for a Marketing Coordinator who wants to build a long-term career in marketing while working in an industry they're passionate about.

This role is ideal for someone early in their career who enjoys shooting, understands firearms culture, and wants hands‑on experience across email marketing, influencer marketing, affiliate programs, customer retention, analytics, content operations, and marketing strategy.

You’ll work directly with our Director of Marketing and gain exposure to nearly every aspect of a growing marketing department.

This isn’t a role where you’ll spend your days grabbing coffee or sitting in endless meetings.

You’ll help launch campaigns, work with influencers and creators, analyze performance data, support customer programs, and learn how marketing drives business growth.

If you’re organized, eager to learn, and excited about the Second Amendment community, we’d love to talk with you.

A Note About Culture Fit
AmmoSquared serves firearm owners, shooting enthusiasts, hunters, competitive shooters, and Second Amendment supporters across the country.

Applicants should have personal experience with firearms and shooting sports. You do not need to be an expert, but familiarity with firearm safety, shooting culture, and the Second Amendment community is important for success in this role.

The ideal candidate will be comfortable creating marketing content for this audience, engaging with industry partners and influencers, and representing a brand that serves the firearms community.

What You’ll Learn

Email Marketing

Affiliate Marketing

Influencer Marketing

Customer Retention

Marketing Analytics

Marketing Operations

Loyalty & Referral Programs

Campaign Management

Marketing Technology Platforms

Content Marketing

Brand Building in the Firearms Industry

You’ll work directly with leadership and gain experience that many marketers don’t get until much later in their careers.

What a Typical Week Looks Like
Monday

Review marketing performance from the previous week

Update project timelines and marketing calendars

Organize assets for upcoming campaigns

Tuesday

Prepare influencer and ambassador swag kits

Review affiliate applications

Coordinate marketing projects and deliverables

Wednesday

Schedule email campaigns

Conduct quality assurance checks before deployment

Organize content and marketing assets

Thursday

Pull affiliate, influencer, and campaign performance reports

Track sign‑ups and activations using AmmoSquared tools and dashboards

Collect customer stories, testimonials, and content opportunities

Friday

Meet with the Director of Marketing to discuss upcoming initiatives

Support customer retention projects

Help prepare campaigns and promotions for the following week

What You’ll Be Responsible When Fully Operational
Marketing Operations

Maintain marketing calendars and project timelines

Coordinate campaign assets and deliverables

Support campaign execution across multiple channels

Maintain marketing documentation and processes

Organize creative requests and marketing resources

Email Marketing Support

Organize campaign assets and content

Schedule email campaigns

Conduct quality assurance reviews

Coordinate revisions with external marketing partners

Help analyze campaign performance

Maintain campaign documentation and reporting

Affiliate & Influencer Programs

Review and approve affiliate applications

Coordinate influencer and ambassador outreach

Prepare and ship swag kits

Process monthly affiliate and influencer payouts

Track affiliate and influencer performance metrics

Content & Asset Management

Organize and maintain marketing asset libraries

Publish approved content across company websites and educational resources

Maintain marketing swag inventory

Coordinate ordering of promotional materials and branded collateral

Help organize customer testimonials and content assets

Reporting & Analytics

Pull monthly marketing reports

Track campaign, affiliate, and influencer performance

Compile data from marketing platforms including Klaviyo, Google Analytics, SEO, and internal reporting tools

Prepare reporting packets and dashboards

Help identify trends and opportunities

Customer Marketing Initiatives

Loyalty Programs

Referral Programs

Member-Only Content

Customer Engagement Initiatives

User-Generated Content Campaigns

Gift Ammo Program Enhancements

New Product Launches

Administrative & Operational Support

Process and document marketing expenses

Maintain vendor and project records

Support department organization and operational improvements

Assist with special marketing projects as assigned

Who We’re Looking For

Recently graduated or have 1–3 years of marketing experience

Have personal experience with firearms, hunting, competitive shooting, concealed carry, or recreational shooting

Understand and appreciate the culture, values, and responsibilities that come with firearm ownership

Are highly organized and detail‑oriented

Enjoy learning new skills and systems

Can manage multiple projects at once

Take ownership and follow through on responsibilities

Communicate professionally and confidently

Are comfortable working in a fast‑paced environment

You don’t need to know everything on day one.

We’re looking for someone who is coachable, motivated, curious, and excited to build a career.

Growth Opportunities
We view this role as a launchpad, not a dead‑end position.

The right person will gain exposure to nearly every area of our marketing operation and will have opportunities to take ownership of larger initiatives over time.

Potential Future Paths Include

Marketing Specialist

Marketing Manager

Customer Marketing Manager

Marketing Operations Manager

Partnerships & Affiliate Manager

Why AmmoSquared?
We’re not a massive company.

We’re a small, fast‑moving team where your work matters, your ideas are heard, and your contributions directly impact company growth.

You’ll work alongside passionate people who care about freedom, personal responsibility, and protecting the Second Amendment.

You’ll have direct access to leadership, opportunities to contribute your ideas, and the chance to develop skills that will accelerate your marketing career.

If you’re looking for a place to learn, grow, and build a meaningful marketing career while serving the firearms community, we’d love to hear from you.

Responsibilities
Qualifications:
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