Senior Director, Commercial Strategy

Director, Commercial Strategy to help strengthen how we commercialize, launch, and scale products across Cedar’s portfolio. This role will sit within Cedar’s Commercial Strategy & GTM team and partner closely with:

~Sales

~Sales Enablement

~Product Strategy & Operations (PS&O)

~Director will help translate Cedar’s product strategy into clear launch plans, pitch strategy, commercial readiness, rollout plans, and field guidance. This is a high-impact role for someone who can operate at the intersection of product, sales, marketing, and customer delivery. Turn complex product capabilities into simple commercial narratives

~Help customer-facing teams understand what to sell, to whom, when, and why

8-12+ years of experience in GTM strategy, product commercialization, product marketing, sales strategy, customer strategy, consulting, or a related role

~Experience commercializing enterprise SaaS, healthcare technology, fintech, AI-enabled products, revenue cycle solutions, or other complex B2B products strongly preferred

~Strong ability to translate product capabilities into clear customer value, sales narratives, and commercial strategy

~Experience leading or supporting product launches, pilot-to-scale motions, sales enablement, or field readiness

~Strong cross-functional collaborator with experience partnering across Product, Sales, Product Marketing, Enablement, Client Management, Delivery, and Finance

~Excellent communication skills and comfort creating executive narratives, pitch materials, playbooks, and launch plans

~Commercial judgment and ability to understand buyer needs, sales motions, implementation considerations, and operational constraints

~Define target segments, buyer personas, qualification criteria, use cases, launch sequencing, and commercial readiness requirements

~Partner with Product and Commercial Strategy to ensure launch plans are grounded in product readiness, customer need, market opportunity, and business impact

~Support strategic customer and prospect conversations by helping shape executive narratives and product pitch materials

~Partner with Sales Enablement and Product Marketing to ensure Sales, Client Management, Delivery to develop and execute different GTM motions (e.g. launches, feature releases) and ensure other customer-facing teams are ready to sell and support new offerings

~Create or guide sales playbooks, launch briefs, qualification guidance, objection handling, and internal FAQs

~Partner with Product to align launch timing, product dependencies, release readiness, and field communications

~Establish feedback loops from Sales, Client Management, Delivery, and customers to inform product iteration, messaging, packaging, and launch decisions

~Partner with Product, Commercial Strategy, Client Management, and Delivery to define pilot objectives, success criteria, rollout plans, and scale decisions

~Help determine when products are ready to sell, scale, pause, reposition, or require further validation

~Track launch performance and synthesize learnings from early sales cycles, pilots, deployments, and customer feedback

~This role is also equity eligible

~Diversity initiatives that encourage Cedarians to bring their whole selves to work

~Competitive pay, equity (for qualifying roles), and health benefits

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