Head of Copy, Creative Studio

Head Of Copy, Creative Studio
New York City, NY; San Francisco, CA

About Anthropic
Anthropic's mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems.

The Creative Studio is Anthropic's in-house creative team responsible for the brand expression across Anthropic and Claude. We care about craft, making things by hand and using AI when it makes sense. The team is growing, and we're looking for people who do excellent work to join us. The stakes are real, and there's room to shape what all this becomes.

About The Role
This role sits at the intersection of brand strategy, creative leadership, and storytelling. You will own the full spectrum of voice, tone, and written creative across both the Anthropic and Claude brands across marketing web copy, social, product launches, campaigns and more. You will build and grow a team of talented writers and content strategists, and partner closely with fellow Creative Directors to deliver creative work that is not only beautiful and polished, but genuinely moves people.

We are looking for a creative leader who brings both rigorous craft and bold creative instinct someone who can shape how the world understands and relates to AI through the power of language.

Responsibilities

Define and evolve brand voice

Define and continuously refine the voice and tone frameworks for both Anthropic and Claude brands, ensuring they are distinctive, resonant, and appropriate across our many audiences from developers and enterprise buyers to the general public.

Collaborate with marketing strategists and other Creative Directors to ensure voice and tone are deeply integrated across all marketing creative touchpoints and channels.

Lead creative strategy and writing

Own the creative strategy and writing for marketing campaigns, product launches, web content, social media, video content and more.

Push toward creative work that is surprising, precise, and unmistakably human in its intentionality.

Build and develop a team

Hire, mentor, and grow a team of writers and content strategists with strong voices, strong opinions, and the ability to interrogate outputs relentlessly.

Foster a culture of craft, creative ambition, and collaborative excellence.

Establish clear creative processes and feedback loops that empower the team to do their best work at speed and scale.

Partner across the creative studio

Work hand-in-hand with Creative Directors across Product, Enterprise, Web, Video, and Growth to deliver cohesive, world-class creative work across all channels and audiences.

Serve as a key creative partner to marketing leadership, contributing to strategy and execution at the highest level.

Serve as the connective tissue between human creative vision and AI execution infrastructure translating strategic intent into prompting frameworks, feedback systems, and quality bars that scale.

You May Be A Good Fit If You

Have 12+ years of experience in creative leadership, with a strong background in creative strategy, copywriting, and content ideally in a fast-moving, high-stakes environment.

A portfolio that demonstrates both exceptional writing craft and the ability to lead and shape creative vision at scale.

Deep experience defining or evolving brand voice and tone, with an intuitive understanding of how language creates emotional connection and trust.

Proven track record of building and leading creative teams, with a talent for hiring exceptional talent and fostering their growth.

Strong cross‑functional collaboration skills comfortable working closely with designers, product teams, comms, engineers, and senior stakeholders to bring creative visions to life.

The ability to balance strategic thinking with hands‑on creative work, and to move fluidly between high-level direction and detailed execution.

A genuine curiosity about AI and its impact on the world and the ability to communicate complex ideas with clarity, nuance, and warmth.

Strong Candidates May Also Have

Experience working within or alongside a technical or scientific organization, and comfort translating complex subject matter into accessible, compelling creative.

Familiarity with the AI industry landscape and the unique communications challenges it presents.

Experience working in a creative studio or in-house creative environment at a high‑growth technology company.

Annual Salary
$320,000 - $400,000 USD

Logistics

Minimum education:

Bachelor's degree or an equivalent combination of education, training, and/or experience

Required field of study:

A field relevant to the role as demonstrated through coursework, training, or professional experience

Minimum years of experience:

Years of experience required will correlate with the internal job level requirements for the position

Location-based hybrid policy:

Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices.

Visa sponsorship:

We sponsor visas. We will make every reasonable effort to get a visa if an offer is made.

Benefits
Competitive compensation and benefits, optional equity donation matching, generous vacation and parental leave, flexible working hours, and a supportive office environment.

#J-18808-Ljbffr