Social Media & Community Engagement Coordinator

Social Media & Community Engagement Coordinator (Part-Time)
Lori's Natural Foods – Rochester, NY
Pay:

$16.00-$20.00 per hour, based on experience
Hours:

20–40 hours per week

Join the Team at Lori's Natural Foods!
Lori's Natural Foods is looking for a creative, outgoing, and community-focused Social Media & Community Engagement Coordinator to help grow our online presence while strengthening our connection with the Rochester community.

If you're passionate about social media, love staying on top of trends, enjoy creating engaging content, and thrive on building relationships, we'd love to hear from you.

This position will begin

primarily in-person

to learn the business, team, and brand, with the opportunity to transition into a

hybrid schedule

over time.

What You'll Do

Develop and execute engaging social media content across platforms including Instagram, Facebook, TikTok, and other emerging platforms

Plan, create, and schedule content using a content calendar and social media management platform

Monitor social media activity, engage with followers, and respond to comments and messages in a timely and professional manner

Stay current on social media trends, platform updates, and emerging content ideas

Capture photos and videos throughout the store, highlighting products, events, employees, and local vendors

Create email marketing campaigns and promotional email blasts

Work closely with Lori's leadership team to promote store initiatives, sales, new products, and events

Collaborate with our external marketing consulting firm to ensure consistent branding and messaging

Track engagement metrics and recommend strategies to continue growing Lori's online presence

Support community outreach efforts, including donations, sponsorship requests, partnerships, and local events

Help strengthen relationships with customers, local organizations, farmers, and community partners

Assist with additional marketing and promotional projects as needed

What We’re Looking For

Experience managing social media accounts for a business or organization

Strong understanding of current social media trends and best practices

Experience creating engaging content for platforms such as TikTok, Instagram, Facebook, and email marketing

Experience using content scheduling or social media management platforms

Excellent written and verbal communication skills

Creative eye for photography, video, and storytelling

Highly organized with the ability to manage multiple projects and deadlines

Comfortable collaborating with both internal teams and outside marketing partners

Community relations, public relations, nonprofit, or donation coordination experience is a plus

Graphic design experience (Canva, Adobe Express, etc.) is a plus

Why Lori's Natural Foods?
At Lori's, we're more than a grocery store—we're a community. We believe in supporting local farmers, promoting healthy living, and creating meaningful connections with our customers. We're looking for someone who shares that passion and wants to help tell our story.

If you're excited about building a brand, engaging a community, and making an impact both online and in person, we'd love to meet you.

#J-18808-Ljbffr