Hybrid Digital Marketing Strategist - CRM & AI Chatbots

California State University San Marcos is seeking a Digital Marketing Strategist to lead digital communications across social media, email, chatbots, websites and digital signage. The role uses Microsoft Dynamics CRM to support campus email processes and asset management for students, faculty, staff and alumni.
The position also updates and creates knowledge base content for AI chatbots, backs up social media efforts, and oversees the university’s paid recruitment ads strategy while providing

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