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Director of Marketing Analytics & Growth Strategy

Western Union · Atlanta, GA, USA ·

Job type:
Full Time

Western Union is seeking a Director of Marketing Analytics to shape measurement, attribution, and customer lifecycle insights across digital and offline channels. You will lead a high-performing team, partner with marketing, product, finance, and data science to drive investment decisions and scalable growth.
This role demands a strategic thinker with deep analytics expertise in MMM, LTV, and experimentation, capable of translating data into executive-ready recommendations that boost marketing

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