Content Marketing Manager

About Our Company
InBody is a worldwide leader in the health metrics field, revolutionizing the industry with innovative technology and devices. InBody's products are trusted by top research facilities, fitness centers, hospitals, and health centers around the world because of their accuracy, reproducibility, and ease-of-use.

We proudly produce advanced health technology designed to make understanding and improving health and wellness accessible to everyone. From class-leading body composition analyzers to user-friendly automated blood pressure monitors, our goal is to equip health and wellness professionals with the tools they need to help clients and communities improve their well-being.

About the Role
We are seeking a talented Content Marketing Manager to own the end-to-end execution of content across web, social, video, PR, and media channels. This role is responsible for planning, coordinating, and delivering high-quality content by managing third-party writers, social media partners, and video production teams. This is a hands‑on and highly autonomous role, with ownership over content planning, vendor management, and cross‑functional execution. The successful candidate will thrive in our entrepreneurial company culture where change is constant, growth is immense, and opportunities are abound. This is a full‑time, hybrid position at our office located in Cerritos, CA reporting to the Marketing Ops Manager.

Essential Responsibilities
Managing Content Calendars + Production:

Own and manage content calendars to ensure consistent publication across web, social, video, and PR.

Prioritize and execute initiatives on business needs and resource availability.

Vendor & Partner Management:

Manage third-party vendors, social media partners, PR agencies, and video production teams.

Provide outlines, edit, revise, and collaborate with third-party writers to produce necessary content.

Social Media Execution:

Oversee scheduling, posting, commenting, and leveraging social media strategies and initiatives.

Drive execution for social awareness and engagement.

Media Outreach & PR Management:

Build relationships with media and reviewers, send demos, and secure reviews and media placements for InBody products.

Collaborate with PR agencies to release press releases and generate publicity.

Cross Functional Collaboration:

Partner with Sales Team to identify content opportunities.

Translate and execute content initiatives into written and video content that support overall marketing and sales strategies.

Video Production:

Coordinate with third-party video teams and the creative team to produce video content series and manage distribution.

Creating and Distributing Content:

Develop and distribute engaging content across various platforms.

Essential Qualifications

Able to commute to the Cerritos Office minimum three (3) times per week

Travel for 15% for work (1~3 times a month)

Bachelor's degree, preferably in Marketing, Business, Communications, or a related field

3-5 years of work experience in content marketing or a related field

Proficient with MS Office and Google Suites

Proven history of successful leadership in a high‑paced team

Self‑motivated, collaborative, organized, proactive, highly responsive, flexible, and adaptable when working across multiple teams

Excellent communication skills

Market knowledge in health, wellness, and fitness sectors; education, motivation, and inspiration themes; and sales‑oriented content creation

Bonus Qualifications

Enjoys shifting between individual contributor and management roles depending on the initiative or campaign

Proven, quantifiable track record of positive effect on business growth

Experience with content marketing tools such as HubSpot, Zapier, Klaviyo, and Google Analytics

Excellent storyteller and able to communicate findings with clarity and precision, whether through writing or visualizations

Ability to identify insights from executed content and translate them into clear recommendations to improve future content planning

Passion for data, from defining metrics to communicating important insights

Benefits Summary

Medical (PPO), Dental (PPO), Vision (PPO), & Life Insurance

401K Plan with up to 3% company match

Paid Vacation & Sick Leave

11 annual paid holidays / Paid Time Off for Birthday

Gym membership reimbursement

Flexible Spending Account (FSA)

Discounted Pet Insurance

Job-related training reimbursement

Pay Rate Range
$70,304.00 - $85,000.00 per year

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