Sr. Consultant, Firm Marketing

If you’re passionate about becoming a Nationwide associate and believe you have the potential to be something great, let’s talk. At Nationwide®, “on your side” goes beyond just words. Our customers are at the center of everything we do and we’re looking for associates who are passionate about delivering extraordinary care. Join a team that helps drive sales and profitable growth by creating a favorable selling environment and bringing Nationwide’s story to life for P&C partners and customers. P&C Marketing Integration is focused on building Nationwide’s leadership position around “Specialized Protection with Confidence” to fuel brand choice, strengthening partner satisfaction and growth through differentiated experiences, and using data, AI, and technology to deliver smarter solutions that improve business outcomes. We are seeking a Sr. Consultant, Firm Marketing to develop and execute account-based marketing strategies and firm-level plans to nurture relationships and drive sales opportunities for P&C’s top firms and priority national partners. This role will lead firm-specific campaigns and initiatives in partnership with the National Partners Team and Business Unit Marketers, including appetite campaigns, Circle-of-Influence campaigns, and unique firm programs. This role will report to the Director, Partnership Solutions Marketing within P&C Marketing Integration. This hybrid position may be based in Des Moines, IA or Columbus, OH. Candidates located near a Nationwide campus will collaborate in office 2 days per week. Current Nationwide Remote Associates may also be considered.
Job Description Summary

Are you ready to put your marketing savvy, communications skills and data driven approach to work for one of the top brands in the insurance and financial services industry? If you want to influence a large marketing investment spend, drive business growth and profitable results using the best in class marketing technology, we want to hear from you! As a Senior Consultant, you'll lead the development and execution of marketing strategies using highly advanced marketing principles. You will execute on future business or marketing needs driven by quantitative data/research, competitive insights and/or consumer behaviors. Additionally, we'll count on you to ensure a strong focus on end-to-end customer experience, delivering exceptional customer experience overall.
Job Description Key Responsibilities

Leads in the development and execution of strategies and plans that ensure long term sustainable growth of the business.
Synthesizes data and uses this understanding to support identification and innovation of business building solutions.
Leads sophisticated projects and processes within area of responsibility to deliver results with multiple target completion dates and shifting priorities.
Implements digital and traditional marketing tactics and media, including creative development process, planning, and execution.
Leads creative development and provides specific feedback on look and feel and develops strong creative briefs.
Monitors emerging innovative trends in content, design and marketing tactics Reviews and analyzes customer insights and analytics and tools to understand and forecast market, competitor and customer needs and behavior.
Helps to define appropriate target audiences, evaluate sufficiency, and effectively get results with data-based decisions.
Ensures programs are on strategy and on schedule.
May perform other responsibilities as assigned.
Reporting Relationships

Reports to Director/Associate Vice President/Vice President. This is an individual contributor and may manage a team based on organizational structure; may also lead virtual and project teams.
Typical Skills and Experience

Education

Education: Bachelor’s degree in marketing, business administration or related field; graduate degree highly desirable.
License/Certification/Designation

License/Certification/Designation: Technical insurance designations such as CPCU, CLU, ChFC, FLMI considered a plus.
Experience

Experience: Typically, 10 or more years related professional experience in marketing, field sales management, insurance or related field.
Master’s degree may be substituted for a portion of the experience requirements as appropriate.
Prior marketing development and project leadership exposure/experience preferred.
Knowledge, Abilities and Skills

Knowledge, Abilities and Skills: In-depth knowledge of marketing methodologies, insurance and/or financial services products including regulatory environment, distribution systems, and customers preferred.
Knowledge of product distribution methods.
Ability to develop and review research studies, communicate research findings, market recommendations based on findings, develop and negotiate contracts/service agreements with internal/external contacts, and lead multiple projects planning projects.
Ability to function independently or in a team environment.
Demonstrates core marketing proficiencies, including strategy development, utilization of insights and analytics, building brand equity and developing effective marketing communications.
Command of and ability to understand and deliver customer focus, operating capabilities, and strategic capabilities.
Other criteria, including leadership skills, competencies and experiences may take precedence.
Values

Values: Regularly and consistently demonstrates Nationwide Values.
Job Conditions

Job Conditions: Overtime Eligibility: Exempt (Not eligible)
Working Conditions: Normal office environment. Ability to work extended and/or non standard hours based on project load. Travel as required.
ADA: The above statements cover what are generally believed to the principal and essential functions of the job. Specific circumstances may allow or require some associates assigned to the job to perform a somewhat different combination of duties.
Benefits

Benefits We have an array of benefits to fit your needs, including:
medical/dental/vision
life insurance
short and long term disability coverage
paid time off with newly hired associates receiving a minimum of 18 days paid time off each full calendar year pro-rated quarterly based on hire date
nine paid holidays
8 hours of Lifetime paid time off
8 hours of Unity Day paid time off
401(k) with company match
company-paid pension plan
business casual attire
and more.
To learn more about the benefits we offer, click here.
Smoke-Free Iowa Statement

Nationwide Mutual Insurance Company, its affiliates and subsidiaries comply with the Iowa Smokefree Air Act. Smoking is prohibited in all enclosed areas on or around company premises as well as company issued vehicles. The company offers designated smoking areas in which smoking is permitted at each individual location. The Act prohibits retaliation for reporting complaints or violations. For more information on the Iowa Smokefree Air Act, individuals may contact the Smokefree Air Act Helpline at 888-944-2247.
NOTE TO EMPLOYMENT AGENCIES

We value the partnerships we have built with our preferred vendors. Nationwide does not accept unsolicited resumes from employment agencies. All resumes submitted by employment agencies directly to any Nationwide employee or hiring manager in any form without a signed Nationwide Client Services Agreement on file and search engagement for that position will be deemed unsolicited in nature. No fee will be paid in the event the candidate is subsequently hired as a result of the referral or through other means.
Nationwide pays on a geographic-specific salary structure and placement within the actual starting salary range for this position will be determined by a number of factors including the skills, education, training, credentials and experience of the candidate; the scope, complexity and location of the role as well as the cost of labor in the market; and other conditions of employment. If a Sales job, Sales Incentives, based on performance goals are possible in addition to this range. Note on Compensation for Part-Time Roles: Please be aware that the salary ranges listed below reflect full-time compensation. Actual compensation may be prorated based on the number of hours worked relative to a full-time schedule.
The national salary range for Sr Consultant, Marketing Management : $122,000.00-$214,000.00
The expected starting salary range for Sr Consultant, Marketing Management : $122,000.00 - $182,000.00
At Nationwide, we find purpose in protecting people, businesses and futures with extraordinary care – and we’ve been doing that since 1926. Our financial strength and caring culture extend beyond our associates into the communities we serve. You really can feel the difference at Nationwide, which is why we continue to be named one of the Fortune 100 Best Companies To Work For. Check out why others think we're a great place to work, too, and let us know – can you see yourself at Nationwide?
Nationwide is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive culture where everyone feels challenged, appreciated, respected and engaged.
Nationwide prohibits discrimination and harassment and affords equal employment opportunities to employees and applicants without regard to any characteristic (or classification) protected by applicable law.
Nationwide is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive culture where everyone feels challenged, appreciated, respected and engaged.
Nationwide prohibits discrimination and harassment and affords equal employment opportunities to employees and applicants without regard to any characteristic (or classification) protected by applicable law.

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