Field Marketing Manager

Overview
LocumTenens.com has been leading the way in a booming healthcare industry since 1995. Locum Tenens is a Latin phrase meaning, "to substitute for." When hospitals are understaffed, they rely on us to find them the right temporary physicians to fill in when needed. Every associate at LocumTenens.com plays a role in getting patients seen, no matter what they studied in school or what their role is here. Located in Alpharetta, GA, we boast a state-of-the-art campus featuring world-class amenities. There's nothing ordinary about a typical day here, take a look for yourself: https://share.vidyard.com/watch/VfMVtWsvT1pn4T6nvUZxn1.

We are a Jackson Healthcare company and we are now the third largest healthcare staffing company in the U.S., serving more than 7 million patients in over 1,400 healthcare facilities.

The Field Marketing Manager is responsible for the execution of marketing programs to generate new business, drive cross sell/upsell opportunities, and help advance existing opportunities for the sales and recruiting teams within assigned divisions. Reporting to the Director of Field Marketing, this individual will partner closely with the sales and recruiting teams and the broader marketing department to drive and execute marketing strategy.

Strategic Planning and Execution - 40%

Creates demand and retention strategies that align with sales and recruiting teams

Interfaces with Sales to determine sales enablement needs

Work with Marketing to develop tactical plans, including campaigns, programs, and content

Sales Enablement - 30%

Communicates campaign deliverables, objectives, and timelines to teams

Provides support for successful program adoption

Works with sales operations team to align marketing objectives with sales and recruiting initiatives

Reporting and Data Analytics - 15%

Analyzes pre-determined KPIs with sales team leadership and adjusts programs as needed

Works with data team to generate insights about marketing direction

Market Research and Intelligence - 15%

Understands and translates the industry landscape and key issues and monitors trends

Defines market opportunities

Works with divisional leadership to learn specialty-specific market challenges

Proactively addresses market trends and competitive activity

SECONDARY FUNCTIONS (IF APPLICABLE)

May attend sales and recruitment conferences as needed

May work on special projects or other duties as assigned

SUPERVISORY/BUDGETARY/EXTERNAL COMMUNICATION RESPONSIBILITY

May communicate with clients and clinicians as needed

QUALIFICATIONS - EDUCATION, WORK EXPERIENCE, CERTIFICATIONS

Bachelor's degree or equivalent experience required

3+ years of experience in marketing, brand management, and/or sales enablement

KNOWLEDGE, SKILLS, AND ABILITIES

Ability to adhere to and exhibit the Company Values at all times

Working knowledge of Microsoft Word, PowerPoint, Outlook, and Teams

Advanced Microsoft Excel skills

Working knowledge of Salesforce or relative CRM systems

Strong understanding of demand generation strategies and tactics

Ability to perform market and competitive research

Ability to effectively manage multiple competing priorities in a fast-paced sales environment

Strong communication skills - both oral and written

Ability to build strong business relationships at all levels

Excellent interpersonal skills

Strong attention to detail

Strong organizational and time management skills

Ability to work independently and collaboratively

Solid critical thinking and creative problem-solving skills

Ability to consistently meet goals, commitments, and deadlines

Ability to work with sensitive information and maintain confidentiality

Ability to travel up to 10%

KEY COMPETENCIES REQUIRED

1. Ensures Accountability

2. Action Oriented

3. Instills Trust

4. Collaborates

9. Demonstrates Self-Awareness

5. Communicates Effectively

6. Customer Focus

7. Decision Quality

8. Plans and Aligns

9. Demonstrates Self-Awareness

10. Strategic Mindset

PHYSICAL, MENTAL, WORKING CONDITION, AND TRAVEL REQUIREMENTS

Typical office environment - sedentary with typing, writing, reading requirements

May be able to sit or stand

Speaking, reading, writing, ability to use a telephone and computer

Ability to exert up to 10 lbs. of force occasionally

Ability to travel up to 10% of the time

Ability to interpret various instructions

Ability to deal with a variety of variables under only limited standardization

What is in it for you

Company-paid benets (Basic Life and AD&D, Short and Long-Term Disability, Employee Assistance Program, Compass Health Advocate and Transitions).

Healthcare benet options (Value Plan, High Deductible Plan with HSA, Healthcare FSA, Dependent Care FSA, Prepaid Legal Services, 529 Savings Plan, Pet Insurance).

Paid parental leave.

Company sponsored 401k plan with company matching.

PTO that accrues at a rate of 15 days/year for 1st year and continues to increase with tenure.

Tuition reimbursement for continuing education.

An opportunity to work at a state-of-the-art facility in Alpharetta which features an on-site daycare and cafeteria, world-class fitness center and wellness clinic.

Disclosures
Smoking/vaping and the use of tobacco products are prohibited on all Company premises, including indoor and outdoor areas, parking lots, and Company-owned vehicles.

As part of our employment process, candidates who receive a conditional offer may be required to undergo pre-employment drug testing.

We are an Equal Opportunity Employer and do not discriminate based on race, color, religion, sex, national origin, age, disability, veteran status, or any other protected status under the law.

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