Digital Communications and Marketing Coordinator

Digital Communications And Marketing Coordinator

The Digital Communications and Marketing Coordinator position researches, prepares and posts content on RiverStone Health digital platforms, creates and edits photos and videos to support organizational communication; creates and edits digital and print design products for marketing and communications. This position also coordinates with key stakeholders across the organization to keep abreast of new service offerings as well as assist with facilitating and scheduling outreach opportunities for RiverStone Health subject matter experts throughout the community.
RiverStone Health is an essential provider of personal and public health services. Health, Education, Leadership and Protection – HELP is what we do. From medical, dental and behavioral healthcare; home care and hospice; public health services like immunizations, WIC, health promotion and restaurant inspections; and educating the next generation of health professionals, our expertise spans all ages and stages of life.
Utilizing the underlying principles of access, affordability, compassion and quality in all interactions, RiverStone Health improves life, health and safety for all in the communities we serve. First and foremost, we are committed to creating a sense of belonging and engagement that respects the intrinsic value of every member of our team and our patients and clients.
The Communications and Public Affairs team supports internal and external communication and marketing projects throughout RiverStone Health, including emergency risk communications.
The essential functions/major duties and responsibilities of the Digital Communications and Marketing Coordinator include:
Research, prepare, post, and update content on RiverStone Health digital platforms (website, social media, email, and NixPlay)
Create and edit photos and videos to support organizational communication
Create and edit digital and print design materials for internal and external marketing and communications
Write, edit, and distribute monthly community newsletter and quarterly patient newsletter
Review text, design, and images in marketing and other communications documents for accuracy, readability, professional design, and RiverStone Health brand standards
Create, test, and implement effective communication strategies attentive to target audiences and diverse populations
Monitor media reports and maintain a media tracking log
Prepare media/social media logs for departments as needed for grant deliverables
Respond to media inquiries and connect media with appropriate subject matter experts
Monitor and respond to online reviews and questions on our digital platforms, including Social Media
Develop marketing and communication plans, strategies and reports, pay special attention to target audiences and special populations
Collaborate with the Agency of Record to ensure timely execution and that deliverables meet brand standards and are factually accurate
Develop and maintain positive relationships across the organization
Update knowledge of emergency risk communication concepts and principles through training, selected readings, and course materials
Reports current and potential concerns to the supervisor and relevant stakeholders, and recommends process improvements to enhance operational effectiveness
Attend meetings, workshops, and training sessions and review publications and audio-visual materials to become and remain current of principles, practices, and new developments in assigned work areas
Non-essential functions/other duties as assigned include:
Perform other duties as assigned in support of RiverStone Health's mission and goals
Minimum qualifications include:
Five years of marketing/communications experience
Photography and graphic design experience
Experience in Adobe Creative Cloud Suite
Experience in WordPress
Experience managing social media, including creating and scheduling content, and monitoring performance strategies across multiple platforms
Any combination of experience and training which provides the equivalent scope of knowledge, skills, and abilities necessary to perform the work
Preferred qualifications include:
Bachelor's degree in communications, marketing, journalism, or related field
Experience working with non-profit or government jurisdictions
Required certificates, licenses, and registrations include:
Valid Montana driver's license
Proof of vehicle insurance
Required to obtain on-the-job training in Incident Command System courses 100, 200, 700, 300, 400 as well as basic PIO training.
Knowledge, skills, and abilities include:
Computer literacy, in Microsoft Office Suite, WordPress & Adobe Creative Suite
Knowledge of modern office procedures, practices, and equipment
Ability to display non-judgmental and empathetic listening skills
High degree of detail-oriented skill level
Knowledge and understanding of protected sensitive patient health information (HIPAA) and confidentiality
Ability to work collaboratively and maintain a positive work environment
Ability to perform job duties with integrity and innovation to ensure completion and a high level of quality
Ability to understand and adhere to required administrative policies and procedures.
Excellent communication skills to ensure efficiencies and quality customer service.
Creative thinking and problem-solving skills
Ability to clearly convey ideas and concepts to a variety of audiences
Proven team-player, communicating and coordinating regularly with others to maximize effectiveness and efficiency of organizational operations and activities
Knowledge and experience in using multiple social media platforms
Customer service excellence includes:
Providing customer service excellence to RiverStone Health's customers, including patients, clients, family members, visitors, medical staff, and co-workers
Doing things right the first time
Making people feel welcome
Showing respect for each customer
Anticipating customer needs and concerns
Keeping customers informed
Helping and going the extra mile
Responding quickly
Protecting privacy and confidentiality
Demonstrating proper telephone etiquette
Taking responsibility for handling complaints
Being professional
Taking ownership of your attitude toward Service Excellence.
Supervision includes:
None
Physical demands and working conditions include:
Work is mainly performed on a computer up to 8 hours per day
Schedule may include some night and weekend hours
Occasional day travel required where expected to drive a vehicle which requires sitting, seeing and reading signs, traffic signals, other vehicles, etc. Travel occurs in all weather conditions, including extreme heat and cold
Events may take place either indoor or outdoor and may be exposed to weather conditions, including heat and cold
Ability to lift and carry up to 30 pounds
Create and maintain a safe/secure working environment by adhering to safety, security, and health requirements. Integrates injury, illness, and loss prevention into job activities by attending any necessary training and implementing best practices
Freedom to act & decision making includes:
Uses independent judgment when determining best social media content
Communications & networking includes:
Daily written and verbal communication with RiverStone Health staff and external sources
Budget & resource management includes:
None
Behaviors include:
Preferred:

Team Player: Works well as a member of a group
Preferred:

Innovative: Consistently introduces new ideas and demonstrates original thinking
Preferred:

Functional Expert: Considered a thought leader on a subject
Preferred:

Self-Starter: Inspired to perform without outside help
Preferred:

Entrepreneurial Spirit: Inspired to perform well by an ability to drive new ventures within the business
Preferred:

Ability to Make an Impact: Inspired to perform well by the ability to contribute to the success of a project or the organization
Education includes:
Required:

High School or better.