McAfee is seeking a Sr. Specialist, CRM Onboarding & Engagement to shape onboarding and engagement journeys that activate users, drive product adoption, and boost long‑term retention.
The role blends lifecycle strategy, experimentation, and performance analytics across CRM channels, including email, push, and notifications. You will work with Marketing Operations to translate strategy into campaigns, identify friction points, and guide customers from first touch to long‑term value.
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Senior CRM Onboarding & Engagement Strategist
McAfee GmbH · San Jose, CA, USA ·
- Job type:
- Full Time