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Digital Marketing Coordinator

gsbusinesscommunications · Milwaukee, WI, USA ·

Job type:
Full Time

The Digital Marketing Coordinator supports the MorganMyers digital team in the execution of digital marketing strategies across social media, email, website, and content initiatives. This role plays a key part in ensuring campaigns are delivered accurately, on time, and aligned with client goals. Working closely with internal teams and leadership, the Coordinator assists in content development, campaign execution, and performance tracking while building foundational expertise across digital marketing channels.

Responsibilities

Assist in the execution of digital marketing campaigns across social media, email, website, and content marketing channels

Create, schedule, and deploy content across digital platforms, ensuring alignment with brand voice and client objectives

Assist in building and deploying email campaigns, including list management, segmentation, and QA

Maintain and update website content using CMS platforms as needed

Track and compile campaign performance metrics and assist in developing client reports and dashboards

Monitor campaign performance and flag insights, trends, and optimization opportunities

Collaborate with cross-functional teams including account, creative, and web to support campaign execution

Coordinate project timelines and ensure deliverables are completed within deadlines

Participate in internal and client meetings, capturing notes and action items

Stay current on digital marketing trends, tools, and best practices, including emerging AI applications

Other responsibilities may be assigned.

Skills/Qualifications

0–2 years of experience in digital marketing, communications, or related field (including internships)

Foundational understanding of digital marketing channels (social media, email, web, paid media)

Familiarity with social and advertising platforms (LinkedIn, Facebook, Instagram, Twitter/X, YouTube, Google Ads etc.)

Exposure to marketing tools such as HubSpot, Hootsuite, Mailchimp, Sprout, or similar platforms preferred

Familiarity with website CRM platforms (e.g., WordPress)

Basic understanding of analytics tools (e.g., Google Analytics) and performance metrics

Strong written and verbal communication skills

Strong organizational skills with the ability to manage multiple tasks and deadlines

High attention to detail and commitment to accuracy

Self‑motivated with a proactive, team‑oriented mindset

Eagerness to learn and grow within a fast‑paced agency environment

Familiarity with emerging AI platforms (e.g., OpenAI, Claude and related tools) and how they can be used to enhance research, content creation and workflow efficiency.

Working knowledge or interest in AI‑assisted marketing tools and applications

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About gsbusinesscommunications

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