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Senior Martech PM: CRM, Personalization & Omnichannel

Generac · Billerica, MA, USA ·

Pay:
120.000 - 170.000
Job type:
Full Time

Generac is seeking a Senior Product Manager for Marketing Technology to drive the vision, strategy, and execution of enterprise digital products and content management initiatives across business lines. You will lead large-scale CRM initiatives, collaborate with IT and marketing teams, and translate customer needs into actionable requirements and stories for delivery in an agile environment.
The role requires strong data analysis, executive communication, and a track record of delivering

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