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Media Performance Sr. Specialist

Abacus · Reston, VA, USA ·

Job type:
Full Time

Description

Join our dynamic team in Reston, VA, and become a key player in driving Volkswagen's media performance strategies. As a part of the Media & Dealer Ops team, you'll have the opportunity to work in a hybrid environment, collaborating closely with our innovative agencies and internal teams to optimize advertising efforts and support our growth goals.

Responsibilities
Strategize and execute performance media campaigns to maximize media effectiveness.
Collaborate with content teams and creative agencies to deliver impactful media plans.
Manage media measurement, campaign tagging, and reporting for executive-level insights.
Support Dealer Operations Marketing Programs to enhance dealer advertising strategies.
Engage with key media vendors to drive innovation and efficiency.
Requirements

Bachelor's degree in Marketing, Business, or a related field.
7-10 years of project management experience.
3-5 years of agency or client-side experience.
Strong organizational and analytical skills.
Proficiency with MS Office products.
Preferences

MBA or Master's degree.
Automotive industry experience.
Direct dealer experience in OEM field organization or agency.
Familiarity with creative and production processes.

Ready to drive your career forward? Apply now and be part of our innovative journey!

Job Title for Subject Line

Join Volkswagen as a Senior Media Performance Specialist!

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