Sr. Marketing Advisor

Location: Salt Lake City, UT (Hybrid) or Cleveland, OH (Hybrid)

Employment Type: Direct Hire

Summary:

We are seeking an experienced Sr. Marketing Advisor to lead strategic marketing and communication initiatives supporting Gas Distribution & Storage (GDS) operations across the U.S., primarily in Utah and Ohio. This role is responsible for developing and executing integrated marketing strategies, managing cross-functional stakeholder relationships, overseeing creative agency partnerships, and driving data-informed marketing campaigns for both B2B and B2C audiences. The ideal candidate will bring strong project management skills, marketing strategy expertise, and experience working in a fast-paced, collaborative environment.
Key Responsibilities:

Develop and execute end-to-end marketing strategies aligned with business objectives.
Lead integrated marketing campaigns from planning through execution, optimization, and performance measurement.
Partner with cross-functional stakeholders to translate business goals into effective marketing initiatives.
Manage multiple marketing projects independently while ensuring timely delivery.
Oversee campaign budgets, procurement, contracts, and invoice processing.
Analyze campaign performance and leverage data to optimize future marketing efforts.
Ensure brand consistency across all marketing and communication materials.
Manage external creative agencies for media, digital, and creative deliverables.
Monitor regulatory compliance requirements for marketing and communications activities.
Identify new marketing opportunities, tools, and customer engagement strategies.
Stay current with industry trends and customer insights to drive innovation.
Required Qualifications:

Bachelor's degree in Marketing, Communications, Advertising, Business, or a related field.
7+ years of progressive experience in marketing or corporate communications.
Experience developing and executing strategic marketing campaigns.
Strong project management and stakeholder management skills.
Excellent written, verbal, and presentation communication skills.
Experience managing creative agency relationships.
Ability to analyze campaign performance using marketing metrics and insights.
Strong organizational skills with the ability to manage multiple priorities.
Proven ability to influence cross-functional teams and senior leadership.
Preferred Qualifications:

Master's degree or MBA.
Experience in the energy, utilities, or other regulated industries.
Knowledge of energy conservation programs and regulatory marketing requirements.
Demonstrated success delivering measurable marketing outcomes.
Hybrid schedule (Monday, Tuesday & Thursday onsite; Wednesday & Friday remote).
Approximately 20% travel, primarily within the U.S. and Canada.
Fast-paced, collaborative corporate environment requiring strong communication, planning, and problem-solving skills.

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