Senior Communications Manager

What You Will Work On
You will lead a team of communication professionals to deliver Academy’s public relations and media strategy. Your work will include setting priorities, coaching team members, and ensuring timely delivery of impactful campaigns. You will also oversee LinkedIn content and agency partnerships to maintain consistent, compelling storytelling.

In this role, you will foster a culture of collaboration and accountability. You will provide guidance, develop talent, and empower your team to achieve excellence while managing proactive and reactive outreach. Additionally, you will partner cross-functionally to translate complex ideas into clear, impactful messages.

Who You Will Work With
You will collaborate closely with marketing, merchandising, insights, and field leadership teams to deliver seamless campaigns. As a people leader, you will mentor and develop your team while guiding cross-functional partners and external agencies to maximize impact.

What You Bring
Bring your energy, your ideas, and your love for sports and the outdoors.

Bachelor’s degree in public relations, communications, journalism, or related field preferred

8+ years of experience in communications or PR, including agency or in-house roles, with 4+ years of management

Proven experience managing and developing high-performing teams

Ability to coach, mentor, and provide constructive feedback

Strong writing, editing, and verbal communication skills

Experience managing PR agencies and third-party partners

Ability to manage multiple projects and meet deadlines in a fast-paced environment

Proficiency in budget management, forecasting, and reporting

Expert interpersonal skills and ability to influence stakeholders

Proven experience managing and developing high-performing teams

Ability to coach, mentor, and provide constructive feedback

Strong leadership skills with a focus on collaboration and accountability

A team-first attitude; while your core duties are your priority, you're happy to step in wherever you're needed

Work Style and Physical Requirements

Ability to work flexible hours, including nights, weekends, and holidays as needed

Up to 10% travel, including overnight stays

Regular in-office attendance is required

Acceptable level of hearing and vision to perform job duties

Ability to adhere to company policies and professional standards

Key Skills
Corporate Communications, Customer Relations, Editing, Presentation, Public Relations, Research, Strategy and Execution

Equal Employment Opportunity
Academy is an Equal Opportunity Employer and does not discriminate with regard to employment opportunities or practices on the basis of race, religion, national origin, sex, age, disability, gender identity, sexual orientation, or any other category protected by law.

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